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Kandungan disediakan oleh Natalija Pavic. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Natalija Pavic atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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080: Agents, AI, and Unified Commerce with Commerce Cloud CMO Kelly Thacker

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Kandungan disediakan oleh Natalija Pavic. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Natalija Pavic atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode, we dive into the future of digital commerce with Kelly Thacker, CMO of Commerce Cloud at Salesforce. Kelly shares her journey and passion for e-commerce, emphasizing how Salesforce has been instrumental in helping businesses across various industries navigate the digital shift post-pandemic. She highlights innovative tools like Salesforce Checkout and AI and Data Cloud integration to enhance customer experiences. Kelly also discusses her side hustle, Banalco, a nonprofit supporting human trafficking survivors.

This episode offers valuable insights into the power of AI and data in revolutionizing the shopping experience, making it a must-listen for anyone looking to stay ahead in the digital commerce game.

Show Highlights:

  • The impact of the pandemic on digital strategies and how Salesforce has assisted non-traditional commerce sectors in establishing online presences.
  • The importance of delivering seamless, hyper-personalized experiences across various touchpoints.
  • Introduction of the innovative Salesforce Checkout feature and its applications in unconventional settings.
  • The new pricing model of Salesforce making Data Cloud accessible to all customers and enhancing AI capabilities.
  • Exploration of future AI applications in commerce, including autonomous agents and headless checkout experiences.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Supporting Resources:

Join the Commerce Cloud Community: http://sforce.co/commercecrew

Learn more about Commerce Cloud Innovations, go here: https://www.salesforce.com/commerce/innovations/

Would you like to be on the podcast, or do you know someone who should? Check out the nomination form: http://sfdc.co/podnomination

***

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

  continue reading

87 episod

Artwork
iconKongsi
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on November 06, 2024 16:56 (5d ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 440526290 series 3559776
Kandungan disediakan oleh Natalija Pavic. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Natalija Pavic atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode, we dive into the future of digital commerce with Kelly Thacker, CMO of Commerce Cloud at Salesforce. Kelly shares her journey and passion for e-commerce, emphasizing how Salesforce has been instrumental in helping businesses across various industries navigate the digital shift post-pandemic. She highlights innovative tools like Salesforce Checkout and AI and Data Cloud integration to enhance customer experiences. Kelly also discusses her side hustle, Banalco, a nonprofit supporting human trafficking survivors.

This episode offers valuable insights into the power of AI and data in revolutionizing the shopping experience, making it a must-listen for anyone looking to stay ahead in the digital commerce game.

Show Highlights:

  • The impact of the pandemic on digital strategies and how Salesforce has assisted non-traditional commerce sectors in establishing online presences.
  • The importance of delivering seamless, hyper-personalized experiences across various touchpoints.
  • Introduction of the innovative Salesforce Checkout feature and its applications in unconventional settings.
  • The new pricing model of Salesforce making Data Cloud accessible to all customers and enhancing AI capabilities.
  • Exploration of future AI applications in commerce, including autonomous agents and headless checkout experiences.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

Supporting Resources:

Join the Commerce Cloud Community: http://sforce.co/commercecrew

Learn more about Commerce Cloud Innovations, go here: https://www.salesforce.com/commerce/innovations/

Would you like to be on the podcast, or do you know someone who should? Check out the nomination form: http://sfdc.co/podnomination

***

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

  continue reading

87 episod

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