Illuminating the Roofing Industry with Fun and Fresh Perspectives with Donavan Morgan - Episode 73

Level Up Claims

Galen Hair talks with Donavan Morgan, CEO of Roofs by Don and the founder of the Roof Gallery, the world’s first roof museum. Donavan explains that he got into roofing after moving to Atlanta, where he initially found work in door-to-door sales before being recruited by a roofing company owner. His competitive nature drove him to excel in the industry and ultimately establish his own company.

Highlights

• Emphasizing the significance of integrity in business operations, Donovan shares the critical need to compensate sales professionals fairly to uphold trust and foster long-term loyalty.
• The creation of the world’s first roof museum, Roof Gallery, and how it contributes to elevating the roofing industry in the public’s perception.
• How the Roof Gallery serves as an educational venue where homeowners can experience different roofing materials
• Discussing marketing strategy, Donavan highlights the importance of elevating a roofing brand above that of manufacturers to avoid being perceived as just another contractor in the market.
• Donovan’s vision of where the gallery will be in the future.
• The motivation behind creating a company culture through music
• Remaining authentic to oneself and fostering a company identity that resonates deeply with the customer base

Episode Resources

• Connect with Galen M. Hair
• https://insuranceclaimhq.com
• [e-mail]
• https://levelupclaim.com/
• Connect with Donavan Morgan
• https://www.linkedin.com/in/donavanmorgan/
• https://roofsbydon.com/how-to-create-a-luxury-experience-in-roofing-with-donavan-morgan/
• https://www.instagram.com/roofsbydon/