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033 – Managing Monthly SEO Clients
Manage episode 450127948 series 3510895
Kandungan disediakan oleh SEOHive. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh SEOHive atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode, Pete and Jeff talk about the practicalities of
running SEO retainers for your clients – the good, the bad, the ugly,
and som tips from their own experiences.
Key talking points include
1. The Importance of Weekly Client Management
- Monthly retainers shouldn’t mean monthly attention
- Regular monitoring helps catch issues early
- Allows for better tracking of algorithm updates across client portfolio
- Builds stronger client relationships and trust
2. Weekly Review Process Should Include:
- Rankings check
- Organic traffic analysis
- Google Search Console error monitoring
- Task progress updates
- Client KPI tracking
- Sales/conversion monitoring
3. Time Management Tips
- Dedicate specific days for client reviews (examples given: Mondays or Fridays)
- Can be done in 10-15 minutes per client
- Start with top clients if overwhelmed
- Schedule reviews at least 48 hours before client meetings
4. Communication Best Practices
- Share highlights and wins immediately
- Don’t go more than two weeks without client contact
- Proactively inform clients about algorithm updates or ranking changes
- Get regular feedback on sales/leads that might not show in analytics
5. Benefits of Regular Monitoring
- Easier to spot trends across multiple clients
- More confident client conversations
- Better prepared for monthly reporting
- Opportunity for quick fixes and improvements
- Earlier detection of potential issues
6. Project Management Considerations
- Use tools that your team will actually engage with
- Focus on implementation rather than perfect tool selection
- Consider client preferences for communication platforms
- Set up regular task reminders for consistency
35 episod
Kongsi
