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Chip Hunnicutt, CMO of Immortology "The world’s most effective ads do two things at once.
Manage episode 447871293 series 3501697
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Chip Hunnicutt, CMO of Immortology
"The world’s most effective ads do two things at once. They grab more attention and are more memorable. It’s really that simple. Over 80 years of marketing research and studies prove it.
Yet 92% of ads are ignored and less than 4% are remembered."
has led marketing efforts in professional sports, sporting goods, real
estate, and a variety of entrepreneurial successes. His knowledge of emerging
technologies, social media strategies, and how to effectively integrate them
with traditional marketing tactics has opened new sales channels, expanded
revenues, and provided a roadmap for future growth in every role he has held.
Nearly 20 years in the shooting and hunting industry has shown him that
living that lifestyle provides unrivaled experience to create long-term brand
growth when coupled with a no-fear attitude of creative campaigning to gain the
favor of today’s outdoorsmen and women.
Chip was raised fishing, and it was those years of watching and helping
Dad maintain a boat that lived in saltwater that led him to hunting. Ask him
about his hunting exploits and you’ll get stories about what he saw, who he
met, what he ate, and eventually he may talk about the hunt. It’s those
adventures, particularly with family and friends, that keeps him chasing new experiences.
Chip lives in Connelly Springs, NC with his dog, Bacon and entirely too much
taxidermy
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