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How your website can help with networking
Manage episode 473010289 series 2865940
Kandungan disediakan oleh Liz Drury. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Liz Drury atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Caroline Voaden is a copywriter and content strategist helping B2Bs ditch boring for brilliant. After a decade in PR advising multimillion-dollar businesses, politicians, and even a few disgraced sports stars, she paired the industry’s best-kept storytelling secrets with sales psychology to create storyselling: the framework behind her can’t-stop-reading content and revenue-generating websites.
Today, she helps global finance giants like HSBC, innovative SaaS fintechs and legtechs, and consultants, turn technical expertise into authority content that makes money. With 128+ clients and award-winning campaigns under her belt, Caroline knows how to get results – like 441% traffic spikes and white papers that reach 22M people.
Originally from the UK, Caroline traded London’s high-octane life for the laid-back beaches of Australia. When she’s not crafting stories, she’s surfing, teaching yoga or bingeing cosy English crime dramas.
260 episod
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