Player FM - Internet Radio Done Right
51 subscribers
Checked 6d ago
Ditambah seven tahun yang lalu
Kandungan disediakan oleh Search News You Can Use Podcast: SEO News and Marie Haynes. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Search News You Can Use Podcast: SEO News and Marie Haynes atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !
Pergi ke luar talian dengan aplikasi Player FM !
Google’s Newest Product Reviews update and Google’s use of Entities in Search
Manage episode 324211842 series 2285374
Kandungan disediakan oleh Search News You Can Use Podcast: SEO News and Marie Haynes. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Search News You Can Use Podcast: SEO News and Marie Haynes atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode Marie shares information on how Google’s Hummingbird algorithm dramatically changed search to rely less on PageRank as their algorithms learned how to make use of entities. Understanding Google’s use of entities in their algorithms can help us improve E-A-T. More importantly, understanding how Google uses AI to extract entities from content can help us write and optimize content. Marie also discusses the third release of the product reviews update, sharing which types of sites saw changes and how Google could be algorithmically evaluating product review sites. Links mentioned in this episode: Product reviews update https://blog.google/products/search/more-helpful-product-reviews/ Interview with Jason Barnard re entity use and John Lennon’s confidence score in the knowledge graph https://fajela.com/seobox/orm/ https://appft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&u=%2Fnetahtml%2FPTO%2Fsearch-adv.html&r=1&f=G&l=50&d=PG01&p=1&S1=20050055341&OS=20050055341&RS=20050055341 FAQ:All About the New Hummingbird Algorithm: https://searchengineland.com/google-hummingbird-172816 Google’s Hummingbird Takes Flight: SEOs Give Insight On Google’s New Algorithm: https://searchengineland.com/hummingbird-has-the-industry-flapping-its-wings-in-excitement-reactions-from-seo-experts-on-googles-new-algorithm-173030 This episode corresponds with newsletter episode 228: https://mariehaynes.com/newsletter/episode-228-light-version/ Past episodes https://Mariehaynes.com/seo-newsletter/seo-podcast Contact MHC https://Mariehaynes.com/contact Book on Unnatural Links and Manual Action Removal https://Mariehaynes.com/product/unnatural-links-book Quality Raters Book https://Mariehaynes.com/product/quality-raters-guidelines Submit a question for the next Q&A https://Mariehaynes.com/qa-with-mhc Subscribe to the newsletter https://Mariehaynes.com/newsletter
…
continue reading
199 episod
Manage episode 324211842 series 2285374
Kandungan disediakan oleh Search News You Can Use Podcast: SEO News and Marie Haynes. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Search News You Can Use Podcast: SEO News and Marie Haynes atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode Marie shares information on how Google’s Hummingbird algorithm dramatically changed search to rely less on PageRank as their algorithms learned how to make use of entities. Understanding Google’s use of entities in their algorithms can help us improve E-A-T. More importantly, understanding how Google uses AI to extract entities from content can help us write and optimize content. Marie also discusses the third release of the product reviews update, sharing which types of sites saw changes and how Google could be algorithmically evaluating product review sites. Links mentioned in this episode: Product reviews update https://blog.google/products/search/more-helpful-product-reviews/ Interview with Jason Barnard re entity use and John Lennon’s confidence score in the knowledge graph https://fajela.com/seobox/orm/ https://appft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&u=%2Fnetahtml%2FPTO%2Fsearch-adv.html&r=1&f=G&l=50&d=PG01&p=1&S1=20050055341&OS=20050055341&RS=20050055341 FAQ:All About the New Hummingbird Algorithm: https://searchengineland.com/google-hummingbird-172816 Google’s Hummingbird Takes Flight: SEOs Give Insight On Google’s New Algorithm: https://searchengineland.com/hummingbird-has-the-industry-flapping-its-wings-in-excitement-reactions-from-seo-experts-on-googles-new-algorithm-173030 This episode corresponds with newsletter episode 228: https://mariehaynes.com/newsletter/episode-228-light-version/ Past episodes https://Mariehaynes.com/seo-newsletter/seo-podcast Contact MHC https://Mariehaynes.com/contact Book on Unnatural Links and Manual Action Removal https://Mariehaynes.com/product/unnatural-links-book Quality Raters Book https://Mariehaynes.com/product/quality-raters-guidelines Submit a question for the next Q&A https://Mariehaynes.com/qa-with-mhc Subscribe to the newsletter https://Mariehaynes.com/newsletter
…
continue reading
199 episod
すべてのエピソード
×Selamat datang ke Player FM
Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.