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Kandungan disediakan oleh Retail TouchPoints. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Retail TouchPoints atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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How Can Brands Elevate Their Stories in Stores?

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Manage episode 398158846 series 3272584
Kandungan disediakan oleh Retail TouchPoints. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Retail TouchPoints atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Digital channels and platforms make it easier for brand leaders to create and amplify stories at scale. However, many retail executives have learned that despite its power, digital can never replace the distinct value of physical environments.

That’s why brands like Adidas, Converse, The North Face and Vans have tapped Starch Creative, a creative agency that specializes in bringing compelling brands into physical spaces. During this episode of Retail Remix, CEO Brandon Ball weighs in on:

  • How brand leaders are developing brick-and-mortar objectives and establishing measures of success;
  • Why brick-and-mortar stores have evolved from commerce destinations into community spaces;
  • How brands can effectively bring powerful digital stories into physical stores to create unified customer experiences.

RELATED LINKS

  continue reading

243 episod

Artwork
iconKongsi
 
Manage episode 398158846 series 3272584
Kandungan disediakan oleh Retail TouchPoints. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Retail TouchPoints atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Digital channels and platforms make it easier for brand leaders to create and amplify stories at scale. However, many retail executives have learned that despite its power, digital can never replace the distinct value of physical environments.

That’s why brands like Adidas, Converse, The North Face and Vans have tapped Starch Creative, a creative agency that specializes in bringing compelling brands into physical spaces. During this episode of Retail Remix, CEO Brandon Ball weighs in on:

  • How brand leaders are developing brick-and-mortar objectives and establishing measures of success;
  • Why brick-and-mortar stores have evolved from commerce destinations into community spaces;
  • How brands can effectively bring powerful digital stories into physical stores to create unified customer experiences.

RELATED LINKS

  continue reading

243 episod

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