Strategic Marketing for Recruitment Agencies

Recruitment Marketing Report

Player FM - Internet Radio Done Right

Ditambah twelve minggu yang lalu

Kandungan disediakan oleh Alex Faiers. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Alex Faiers atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Know What You See with Brian Lowery

1
Flight of the Monarchs: Jaime Rojo on Beauty and Conservation 31:01

10 days ago31:01

Main Kemudian

Senarai

Suka

Disukai

31:01

National Geographic photographer and conservationist Jaime Rojo has spent decades capturing the beauty and fragility of the monarch butterfly. Their epic migration is one of nature’s most breathtaking spectacles, but their survival is under threat. In this episode, Jaime shares how his passion for photography and conservation led him to document the monarchs’ journey. He and host Brian Lowery discuss the deeper story behind his award-winning images, one about resilience, connection, and the urgent need to protect our natural world. See Jaime's story on the monarch butterflies at his website: rojovisuals.com , and follow Brian Lowery at knowwhatyousee.com .…

about a year ago 9:05

MP3•Laman utama episod

In this episode of The Recruitment Marketing Report, we dive into the importance of strategic marketing for recruitment agencies. Learn how to set big-picture goals for your business and translate them into SMART marketing objectives that are specific, measurable, achievable, relevant, and time-bound. We provide examples of strategic goals, such as increasing brand visibility and generating inbound leads, and show how to create actionable plans to achieve them. Additionally, we discuss the importance of being realistic with goal-setting, understanding your current marketing performance, and aligning marketing efforts with broader business objectives. This episode will help you build a solid foundation for effective, goal-driven marketing that supports your agency’s growth.

4 episod

#Business #Marketing #Alex Faiers #Recruitment Marketing #Recruiters Websites

Strategic Marketing for Recruitment Agencies

Recruitment Marketing Report

published about a year ago

Kongsi

MP3•Laman utama episod

4 episod

#Business #Marketing #Alex Faiers #Recruitment Marketing #Recruiters Websites

Semua episod

1
Candidate Attraction System Essentials 24:54

29 days ago24:54

24:54

In Episode 4 of The Recruitment Marketing Report , host Alex—founder of Addictivity—dives into the strategies and tools you need to consistently attract high-quality candidates. Gone are the days when posting a vacancy on a job board was enough to fill your pipeline. Today’s top talent, especially passive candidates, requires a more structured, multi-channel approach. This episode lays out the essentials of building a “candidate attraction system” that works 24/7, from developing in-depth candidate personas to creating a content engine that speaks directly to their needs, aspirations, and challenges. Discover why content pillars—like career advice, success stories, and employer branding—are key to engaging both active and passive talent, and learn how to deliver them via LinkedIn, Slack communities, Facebook groups, or even your own custom community. Alex also explains how to use paid ads (on platforms like LinkedIn, Google, and YouTube) to widen your reach and bring more qualified professionals into your funnel. You’ll hear tips on retargeting visitors with fresh job alerts or resources, ensuring you capture the interest of those on the fence. Plus, find out how chatbots—integrated on your website or social channels—can pre-qualify candidates, answer FAQs, and direct them to a quick phone call or application form. By the end of this episode, you’ll have a clear roadmap for attracting and nurturing top-tier talent—not just those actively job-hunting, but also the much larger pool of passive candidates. Whether you’re a specialised recruitment boutique or cover multiple industries, these proven tactics will help you build a proactive talent pipeline that’s ready whenever new roles appear. Key Takeaways Why a repeatable, structured system is essential for consistent candidate flow How to create clear candidate personas and craft content pillars for ongoing engagement Strategies for community-building (e.g., LinkedIn or Facebook groups) to grow trust and interest Using paid ads for candidate resources and setting up retargeting for maximum visibility Leveraging chatbot funnels to pre-qualify, answer questions, and streamline applications Next Steps Tune in for Episode 5, where Alex explores Sales Funnels for Recruitment Agencies—perfect for scaling your conversions and building robust relationships with both clients and candidates.…

1
Building Your Recruitment Marketing Foundation 16:49

6 weeks ago16:49

16:49

In this instalment of The Recruitment Marketing Report , Alex, founder of Addictivity, takes a deep dive into the heartbeat of your digital marketing efforts: your website. Far more than just a flashy online brochure, your website should serve as the epicentre of all your recruitment marketing strategies, enabling you to showcase your brand authority, generate valuable leads, and attract top-tier candidates. Starting with three critical questions— What do you do? What’s in it for them? What should they do next? —Alex illustrates how clarity of message, powerful calls to action, and a keen understanding of your audience’s pain points can quickly differentiate you from your competitors. You’ll learn why answering these questions is essential for engaging both active and passive candidates, as well as prospective clients who may not be actively hiring. Alex explains how most recruitment websites convert at under 1%, and then reveals the techniques that can boost this figure to 6–8%, or even beyond 10%. Discover why “high-performing” doesn’t just mean good-looking design; it means a seamless user experience that includes mobile responsiveness, clear navigation, and quick page-load times. Alex also highlights the importance of social proof—such as testimonials, case studies, and well-known client logos—to build credibility and reassure first-time visitors that you’re the right recruitment partner. In addition, Alex explores the concept of lead magnets—like salary surveys or must-have industry resources—that can capture contact details from visitors who might not be ready to apply for a role or start hiring right away. These resources pave the way for future engagement, allowing you to nurture leads via email sequences and targeted content. You’ll come away understanding how each feature on your site, from CV submission forms to structured data for Google’s job listings, is a stepping stone towards a higher conversion rate and a stronger online presence. Crucially, Alex stresses that your website must be the hub for every marketing campaign you run, from LinkedIn ads and email outreach to social media posts. By driving all traffic back to a single, highly optimised destination, you can measure the ROI of each channel through tools like Google Tag Manager and Google Analytics. This data-driven approach uncovers which tactics are truly working and reveals where to invest your time and budget for the best return. Whether you’re aiming to attract passive candidates, stand out in a crowded market, or better understand how to align your site’s experience with a strategic marketing vision, this episode is a must-listen. By the end, you’ll have a clear sense of how to transform your website from a digital afterthought into the cornerstone of your recruitment marketing engine. Key Takeaways The three questions every homepage must answer to keep visitors engaged How to lift your conversion rate from under 1% to over 10% The role of lead magnets and valuable content in capturing passive leads Why user experience, fast loading times, and mobile responsiveness are critical The importance of data tracking and measurement to refine your online strategies Next Steps Download our free Recruitment Marketing Roadmap from the Addictivity website for more clarity on prioritising improvements. Subscribe to the podcast for upcoming episodes, including our next deep-dive into Candidate Attraction System Essentials . Share your thoughts and feedback—let us know which part of your website you’re planning to upgrade first! Tune in now and learn how to transform your website into a powerful platform that not only attracts but also converts high-quality candidates and clients. Enjoy this third episode, and prepare to take your recruitment marketing to the next level.…

1
Strategic Marketing for Recruitment Agencies 9:05

8 weeks ago9:05

9:05

In this episode of The Recruitment Marketing Report , we dive into the importance of strategic marketing for recruitment agencies. Learn how to set big-picture goals for your business and translate them into SMART marketing objectives that are specific, measurable, achievable, relevant, and time-bound. We provide examples of strategic goals, such as increasing brand visibility and generating inbound leads, and show how to create actionable plans to achieve them. Additionally, we discuss the importance of being realistic with goal-setting, understanding your current marketing performance, and aligning marketing efforts with broader business objectives. This episode will help you build a solid foundation for effective, goal-driven marketing that supports your agency’s growth.…

1
Introduction to Digital Marketing for Recruitment Agencies 10:37

12 weeks ago10:37

10:37

This episode of The Recruitment Marketing Report explores why digital marketing is crucial for recruitment agencies today. We discuss the major challenges agencies face—standing out from competitors, attracting the right candidates, and building client relationships—and how these challenges present growth opportunities. Learn how a strong digital presence can help you generate leads, build trust, and convert candidates and clients. We also outline the key topics coming up this season, including strategic planning, sales funnels, and marketing automation. Tune in to discover actionable insights that will help your recruitment agency thrive in the digital landscape.…

Selamat datang ke Player FM

Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.

Dengarkan lebih 500+ topik

POP MART The Monsters - Tasty Macarons Vinyl Face Blind Box, The Monsters Blind Box Figures, Random Design Action Figures Collectible Toys Home Decorations, Single Box

everydrop by Whirlpool Ice and Water Refrigerator Filter 1, EDR1RXD1, Single-Pack , Purple

Apple AirTag 4 Pack

Ailun 3 Pack Screen Protector for iPhone 16 Pro Max [6.9 inch] + 3 Pack Camera Lens Protector with Installation Frame,Sensor Protection,Dynamic Island Compatible,Case Friendly Tempered Glass Film

Bounty Quick Size Paper Towels, White, 8 Family Rolls = 20 Regular Rolls

Mighty Patch™ Original patch from Hero Cosmetics - Hydrocolloid Acne Pimple Patch for Covering Zits and Blemishes in Face and Skin, Vegan-friendly and Not Tested on Animals (36 Count)

$25 PlayStation Store Gift Card [Digital Code]

TurboTax Deluxe 2024 Tax Software, Federal & State Tax Return [PC/MAC Download]

TERRO T300B Liquid Ant Killer, 12 Bait Stations

Podcast Berbaloi untuk Didengar

1
Flight of the Monarchs: Jaime Rojo on Beauty and Conservation 31:01

Recruitment Marketing Report « »
Strategic Marketing for Recruitment Agencies

Strategic Marketing for Recruitment Agencies

Podcast Berbaloi untuk Didengar

Semua episod

1
Candidate Attraction System Essentials 24:54

1
Building Your Recruitment Marketing Foundation 16:49

1
Strategic Marketing for Recruitment Agencies 9:05

1
Introduction to Digital Marketing for Recruitment Agencies 10:37

Selamat datang ke Player FM

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Amazon Basics Dog and Puppy Pee Pads with Leak-Proof Quick-Dry Design for Potty Training, Standard Absorbency, Regular Size, 22 x 22 Inches, Pack of 100, Blue & White

Amazon Basics Multipurpose Copy Printer Paper, 8.5 x 11 inches, 20 lb, 1 Ream, 500 Sheets, 92 Bright, White

Who

Amazon Basics Multipurpose Copy Printer Paper, 8.5" x 11", 20 lb, 8 Reams, 4000 Sheets, 92 Bright, White

Bounty Paper Towels Quick Size, White, 16 Family Rolls = 40 Regular Rolls

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Mini Mic Pro (Newest Model), Wireless Microphone for iPhone, iPad, Android, Lavalier Microphone for Video Recording - 2 Pack iPhone Mic Crystal Clear Recording with USB-C for Podcast Microphone, ASMR

2024 Panini Donruss Holiday Football Trading Cards Blaster Box

Tubi: Watch Free Movies & TV Shows

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Minecraft

Amazon eGift Card - Birthday Candles (Animated)

POP MART The Monsters - Tasty Macarons Vinyl Face Blind Box, The Monsters Blind Box Figures, Random Design Action Figures Collectible Toys Home Decorations, Single Box

everydrop by Whirlpool Ice and Water Refrigerator Filter 1, EDR1RXD1, Single-Pack , Purple

Apple AirTag 4 Pack

Podcast Berbaloi untuk Didengar

Recruitment Marketing Report « » Strategic Marketing for Recruitment Agencies

Strategic Marketing for Recruitment Agencies

Podcast Berbaloi untuk Didengar

Selamat datang ke Player FM

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Amazon Basics Dog and Puppy Pee Pads with Leak-Proof Quick-Dry Design for Potty Training, Standard Absorbency, Regular Size, 22 x 22 Inches, Pack of 100, Blue & White

Amazon Basics Multipurpose Copy Printer Paper, 8.5 x 11 inches, 20 lb, 1 Ream, 500 Sheets, 92 Bright, White

Who

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Panduan Rujukan Pantas

Recruitment Marketing Report « »
Strategic Marketing for Recruitment Agencies