The Power of Auditory Branding — With Laura Montarroso Daher

Real Creative Leadership

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S4, E1 - Day One 7:38

5 weeks ago7:38

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7:38

Last summer, something monumental happened. One of Uncuffed's founding producers, Greg Eskridge, came home after more than 30 years in prison. In this episode we’ll bring you back to that emotional day last summer when he walked out of the San Quentin gates, free at last. Our work in prisons is supported by the California Arts Council, the California Department of Corrections and Rehabilitation, independent foundations, and donations from listeners like you. Learn more, sign up for Uncuffed news, and support the program at www.weareuncuffed.org Follow us @WeAreUncuffed on Instagram and Facebook Transcripts are available within a week of the episode coming out at www.kalw.org/podcast/uncuffed…

about a year ago 35:16

MP3•Laman utama episod

In this episode of Real Creative Leadership, host Adam Morgan talks with Laura Montarroso Daher, founder of Music Collective and a creative visionary when it comes to auditory branding. Laura explains why brands should be incorporating sound and music into their creative strategy (which encompasses way more than catchy jingles) and how to look for inspiration and storytelling techniques in both familiar and unlikely places.

64 episod

#Arts #The Stoke Group - Adam Morgan #Creativity #Leadership #Directors #Innovation #Skills #Marketing #Development #Ideas

The Power of Auditory Branding — With Laura Montarroso Daher

Real Creative Leadership

published about a year ago

Kongsi

MP3•Laman utama episod

64 episod

#Arts #The Stoke Group - Adam Morgan #Creativity #Leadership #Directors #Innovation #Skills #Marketing #Development #Ideas

Όλα τα επεισόδια

1
What is the Future of Creative Leadership? — with Adam Morgan, VP of Brand, Twilio 27:48

11 weeks ago27:48

27:48

Real Creative Leadership reaches a landmark as its fifth season draws to a close — but we’re not done just yet. In our season finale, Host Adam Morgan takes listeners on a tour of the season’s most prescient insights and suggestions from our slate of compelling guests, featuring stories from brands like Delta, Paypal, and more. The creative landscape can seem unfamiliar as rapid changes to technology and markets can upend what’s worked for years. But Adam and his guests speak to this, proving that being flexible, agile, and committed to innovation can set the stage for opportunities that deliver great returns.…

1
From Creative Leader to CEO — with Karan Dang 32:01

17 weeks ago32:01

32:01

In this latest episode of Real Creative Leadership , Karan joins host Adam Morgan for a discussion about his storied career path and where he sees creative leadership headed in the future. Karan advocates for seeing youth trends as tactics to engage audiences of all ages and sharing ways to nurture your creative teams to perform their very best. He calls it finding your creative framework. Listen now for more.…

1
The Power of Auditory Branding — With Laura Montarroso Daher 35:16

18 weeks ago35:16

35:16

In this episode of Real Creative Leadership , host Adam Morgan talks with Laura Montarroso Daher, founder of Music Collective and a creative visionary when it comes to auditory branding. Laura explains why brands should be incorporating sound and music into their creative strategy (which encompasses way more than catchy jingles) and how to look for inspiration and storytelling techniques in both familiar and unlikely places.…

1
Why creativity is a radical act — with Jod Kaftan 32:12

26 weeks ago32:12

32:12

In this episode of Real Creative Leadership , host Adam Morgan is joined by Jod Kaftan, head of product and research design at Oracle, for a candid conversation about the future of design in an increasingly automated world. Together, Jod and Adam talk about how creativity is intrinsically tied to the human experience, why building a community of people who challenge you can lead to better design, and what creative folks should be looking out for as AI keeps emphasizing that it’s here to stay. As Jod says, “Creativity is a life force,” which means that as the world moves faster and faster toward automation, knowing where to keep and nurture the human touch will be more important than ever. Real Creative Leadership is a video podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativity #worklifebalance #fillyourcup #delta #travel…

1
The Creative Leadership Maturity Model 24:17

38 weeks ago24:17

24:17

Adam Morgan spends this episode of Real Creative Leadership breaking down his five-level creative leadership maturity model, a system designed to help creative leaders at every stage of their career find new ways to engage with their work and spark creative innovation in every aspect of their business. With decades of experience, Adam explores why creative leaders should be helping lead organizations in more than just their own department, and how a fresh perspective can transform not only design and copy, but budgets and company mission statements, too. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativity #business #industrytrends #creativetrends…

1
Filling Your Creative Cup — with Maya Dukes 39:23

40 weeks ago39:23

39:23

Adam Morgan chats with Maya Dukes, Managing Director of Global Brand Strategy, Creative & Social Media at Delta Air Lines, for a wanderlust-inducing episode that dives deep into why filing your own “creative cup” is more important than ever before. Together, Adam and Maya discuss ways to lead teams that draw inspiration from unlikely sources, how to prioritize the creative pursuits you love the most, and why you should never sell your Beyoncé tickets (no matter how busy things are at the office). Real Creative Leadership is a video podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativity #worklifebalance #fillyourcup #delta #travel…

1
Sidecar Leadership — with Jennifer Lai Stern 29:35

45 weeks ago29:35

29:35

Leading from the “sidecar” is the best management strategy you haven’t heard of—until now. Host Adam Morgan chats with guest Jennifer Lai Stern, head of Brand Studio at PayPal, about her extensive industry experience and her favorite ways to lead creative teams with empathy as well as skill.

1
The Three Pillars of Creativity — with Eph Cruz 36:42

47 weeks ago36:42

36:42

From his work as a fashion designer and music manager to his current role as Director of Operations at Xfinity Creative, Ephraim “Eph” Gerard Cruz is no stranger to pursuing creative endeavors. As a lifelong collaborator and creative innovator, Eph shares how his three pillars of creativity — paycheck, passion, and playground — have paved the way for discovering new ways to express big ideas. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativepillars #creativity…

1
Top Creative Trends for 2024 26:17

50 weeks ago26:17

26:17

In this special season five premiere of Real Creative Leadership , host Adam Morgan shares never-before-heard clips from previous guests who answer the question, “What trends are you seeing in 2024?” With insights on everything from hiring to AI, join this powerhouse digital roundtable and learn how to leverage powerful tools and strategies to make 2024 your most innovative year yet.…

1
The Secrets to Building a Winning Creative Team Structure 36:46

1 year ago36:46

36:46

Adam Morgan returns to his 2023 Adobe MAX standing-room-only session with an insider’s look into building the ultimate creative dream team and measuring its success. With Adam’s own expert insight as well as interviews with other industry leaders, and proprietary research from Stoke, you’ll get practical applications to transform your organization into one that produces incredible creative — and hits all your other targets, too. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativeagency #creativedesign #advertising #marketing…

1
How to Prepare Yourself for the Pitch — with Danny Fontaine 39:04

1 year ago39:04

39:04

Building the perfect pitch takes experience and insight, which guest Danny Fontaine has in spades. Host of the popular podcast, “Pitch Masters,” Danny joins Adam Morgan for a conversation about storytelling driven by emotions and vulnerability, all while proving that pitching the client can be anything but routine.…

1
How to Land Your Next Creative Dream Job — with Michelle Stuhl 40:37

1 year ago40:37

40:37

Growing your creative career takes a well-developed network and the knowledge of how to navigate a constantly changing industry. Join host Adam Morgan as he talks with executive search consultant Michelle Stuhl about how to become the talent that recruiters are looking for and how to make the biggest impact on the teams you join.…

1
The Unique Advantage of ‘Quiet Creatives’ — with Jeff Paris 31:26

1 year ago31:26

31:26

“Quiet creatives” bring perspective and insight into creative work that can sometimes go unnoticed or underappreciated. Join Adam Morgan for a conversation with Jeff Paris and learn how to leverage team members currently flying under the radar and start telling stories that surprise and connect. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . #realcreativeleadership #leadership #creativeagency #creativedesign #advertising #marketing Mentioned in this show: MasterControl Adam Morgan The Stoke Group…

1
Don’t Knock the ‘Creative’ Hustle — with Nicolas Mejia 26:40

2 years ago26:40

26:40

Hustle culture in the creative space doesn’t have to mean burnout. It’s about curiosity, leveraging strategic opportunities for growth, and consistently pushing your own creative boundaries. Check out host Adam Morgan's conversation with Nicolas Mejia, Head of Creative, Shop at Shopify to learn the details. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . Mentioned in this show Shopify Adam Morgan The Stoke Group…

1
Creative Leadership Through Difficult Change — with Nicole Lopez 19:44

2 years ago19:44

19:44

Staying connected to the work, the customers, and the team is the recipe for success through change. Check out host Adam Morgan's conversation with Nicole Lopez, Executive Creative Director of Intuit Brand Storytelling and Experiences to learn the details. Real Creative Leadership is a video and podcast series that helps creative leaders make an impact on the business world. The series is produced by The Stoke Group , a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences. Our host, Adam Morgan , is a global brand, creative, and content leader, an Adweek Creative 100, and author of Sorry Spock, Emotions Drive Business . For more information, visit realcreativeleadership.com . Mentioned in this show: Intuit Adam Morgan The Stoke Group…

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