Building Success with Robin C.Stern through Effective Marketing and Resilience

Ready Set Collaborate with Wanda Pearson

Ever wondered how effective marketing and collaboration can transform a small home-run business into a thriving brick-and-mortar success? Join us on the Ready Set Collaborate podcast as we uncover the secrets with our special guest, Robin C. Stern. Robin's journey from a Marine Corps electronics troubleshooter to the owner of the highly-rated computer store, Iluvmygeek, is a tale of resilience and innovation. He shares his expertise in digital marketing and graphics, along with his philanthropic efforts with the nonprofit Be Better, Not Bitter, to inspire communities and individuals.
Discover the intricacies of a comprehensive digital marketing strategy and the art of content creation. Learn how to balance various online channels such as social media, email marketing, and SEO to reach your target audience effectively. Robin dives into the specifics of using platforms like Google Business, Facebook, Instagram, and TikTok, each catering to unique clientele segments. With insights into scheduling software and the nuances of SEO, you'll gain a deeper understanding of how to maintain consistent engagement and tailor content strategies for optimal results.
Finally, overcome common marketing challenges with practical advice for small businesses and startups. Robin shares his experiences of utilizing AI for business, creating impactful content, and the importance of cutting longer presentations into engaging short clips for platforms like Facebook and TikTok. He emphasizes knowing your audience and strategically timing content posts to maximize engagement. Take control of your marketing efforts, learn the fundamentals, and become the driving force behind your business's success. Tune in to get motivated and equipped with actionable strategies that can propel your business forward.
Contact Robin C Stern
at [e-mail]
https://coaching.yourgoogle.guru/
Get a copy of Robin's book on Amazon
https://www.amazon.com/Using-Googles-Free-Growing-Business/dp/B0CK3QRDFY

Stay tuned for the next episode of Ready Set Collaborate with Wanda Pearson. Subscribe - Follow and Like Ready Set Collaborate with Wanda Pearson

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1. Unlocking the Power of Collaboration (00:00:00)

2. Digital Marketing Strategy and Content Creation (00:11:27)

3. Overcoming Marketing Challenges (00:19:32)

4. Taking Control of Your Marketing Strategy (00:22:37)