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Kandungan disediakan oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Brand Center Episode 2 - Philip Morris UK Ad Campaign #HoldMyLight

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Manage episode 220176375 series 1254592
Kandungan disediakan oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
For the first time in its history tobacco giant Philip Morris has launched a UK-wide anti-smoking campaign. However, the £2m investment has been derided as nothing more than “PR puff” by health campaigners. Is Philip Morris' anti-smoking ad campaign a wolf dressed in grandma's clothing or a first step to a major brand transformation? Listen in to learn more. #holdmylight Watch the ad here: https://www.youtube.com/watch?time_co... Brand Center is produced by https://www.radicallydistinct.com/
  continue reading

12 episod

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iconKongsi
 
Manage episode 220176375 series 1254592
Kandungan disediakan oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Radically Distinct Radio with Jenn Morgan and Jenn Morgan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
For the first time in its history tobacco giant Philip Morris has launched a UK-wide anti-smoking campaign. However, the £2m investment has been derided as nothing more than “PR puff” by health campaigners. Is Philip Morris' anti-smoking ad campaign a wolf dressed in grandma's clothing or a first step to a major brand transformation? Listen in to learn more. #holdmylight Watch the ad here: https://www.youtube.com/watch?time_co... Brand Center is produced by https://www.radicallydistinct.com/
  continue reading

12 episod

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