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Selling the Story: How Digital Content Influenced the Release of The Blair Witch Project
Manage episode 175748877 series 1320235
Kandungan disediakan oleh Producers Guild of America Kevyn Fairchild and Producers Guild of America. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Producers Guild of America Kevyn Fairchild and Producers Guild of America atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
When the Blair Witch Project project premiered at the 1999 Sundance Film Festival, it arrived amongst a whirlwind of viral marketing. In this episode, Producer Mike Monello talks about how they took advantage of emerging digital technologies, and how those decisions influenced the theatrical pickup of the film.
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