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Ep.7: Vinny Prajka, JMI Equity | How to Use ICPs and Segmentation as a Foundation for Scale

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Kandungan disediakan oleh How To SaaS. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh How To SaaS atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Shiv Narayanan interviews Vinny Prajka, Partner at JMI Equity.

Vinny and Shiv discuss how portfolio companies can increase efficiency and grow sustainably with a more focused approach to sales.

Hear how JMI use customer segmentation to target sales efforts, reduce churn and increase average sales price. Learn how to implement this approach in your portfolio companies, including restructuring the sales org structure, updating product marketing and hiring the right team.

Resources

The information contained in this podcast is not intended to constitute, and should not be construed as, investment advice.

  continue reading

52 episod

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iconKongsi
 
Manage episode 380095145 series 3521344
Kandungan disediakan oleh How To SaaS. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh How To SaaS atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Shiv Narayanan interviews Vinny Prajka, Partner at JMI Equity.

Vinny and Shiv discuss how portfolio companies can increase efficiency and grow sustainably with a more focused approach to sales.

Hear how JMI use customer segmentation to target sales efforts, reduce churn and increase average sales price. Learn how to implement this approach in your portfolio companies, including restructuring the sales org structure, updating product marketing and hiring the right team.

Resources

The information contained in this podcast is not intended to constitute, and should not be construed as, investment advice.

  continue reading

52 episod

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