Improve Your Rankings w/ SEO (Search Engine Optimization) (Ft. Delaney MacKenzie and Riley Holbrook)

PR Hangover

Have you been struggling with finding ways to gain visibility? You might be wondering, how do certain companies or organizations end up in the top recommendation on search engines. This past week GV PRSSA had the privilege of hosting digital performance specialists in SEO (search engine optimization), Delaney MacKenzie and Riley Holbrook, two professionals who have experience working for Black Truck Media and Marketing, an internet marketing service based in Grand Rapids, Michigan. Delaney and Riley share their insight and experiences working with SEO and digital marketing and some navigating your way around this tool. Throughout this episode, you will learn some of the ways that you can improve your digital marketing through professionals who share their accomplishments and mistakes that they have learned over time. Both are Grand Valley Advertising and Public Relations Alumni, who offer insight on how making the most of college professional experiences will present you a better opportunity to get that dream, post-grad job. SEO is one of the most resourceful tools in gaining visibility. You won’t want to miss this episode! Want to be featured on the show? Connect with Olivia: https://www.linkedin.com/in/oliviadolley/