EP280 - Reimagining PPC

#PPCChat Roundup - Behind the Scenes of Paid Search

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#ppcchat Slack discussion that runs on Tuesdays at 5pm GMT - Led by Julie Bacchini (@NeptuneMoon)

Q1 What do you think the most impactful changes have been in the PPC industry over the past 3 years?

What are the services that you currently sell the most often and/or most easily? Has this changed or shifted over the last 3 years?

Q3 Are there services that you are gearing up toward offering or have begun offering more recently? What prompted you to move in that direction? And how has the client reception been to them?

Q4 What are your biggest worries or concerns about working in PPC over the next 10 years? And what, if anything, can you do about them?

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