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Kandungan disediakan oleh RG Marketing Ltd. All rights reserved. and Steve Reece. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh RG Marketing Ltd. All rights reserved. and Steve Reece atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Ep 103 - Why Product Selection Is Critical For Toy Companies (AKA Why I Turned Down Settlers of Catan)

19:52
 
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Manage episode 386539941 series 2319930
Kandungan disediakan oleh RG Marketing Ltd. All rights reserved. and Steve Reece. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh RG Marketing Ltd. All rights reserved. and Steve Reece atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode we take a look at how choosing the right products to launch is the fundamental success factor for Toy & Games companies. Host Steve Reece uses an example of when he turned down a now famous & massively successful product as an example of how sometimes turning away good products is necessary in order to focus on what will work best for your company and the business model and market positioning of your company.

For more analysis & insights into the global Toy market, check out our Linked In newsletter which has 5000+ subscribers (including readers from all major Toy companies):

https://www.linkedin.com/newsletters/toy-industry-journal-6910540635838013441/

  continue reading

100 episod

Artwork
iconKongsi
 
Manage episode 386539941 series 2319930
Kandungan disediakan oleh RG Marketing Ltd. All rights reserved. and Steve Reece. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh RG Marketing Ltd. All rights reserved. and Steve Reece atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode we take a look at how choosing the right products to launch is the fundamental success factor for Toy & Games companies. Host Steve Reece uses an example of when he turned down a now famous & massively successful product as an example of how sometimes turning away good products is necessary in order to focus on what will work best for your company and the business model and market positioning of your company.

For more analysis & insights into the global Toy market, check out our Linked In newsletter which has 5000+ subscribers (including readers from all major Toy companies):

https://www.linkedin.com/newsletters/toy-industry-journal-6910540635838013441/

  continue reading

100 episod

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