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Kandungan disediakan oleh Danny Leibrandt. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Danny Leibrandt atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Mat Rogers Goes DEEP On The New Era Of Digital Marketing, AI For Pest Control, and "EEAT" For SEO

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Manage episode 500006526 series 3649366
Kandungan disediakan oleh Danny Leibrandt. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Danny Leibrandt atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this powerful sequel episode of Pest Control Legends, Danny Leibrandt sits down in person with Matt Rogers, CEO of Lizard Marketing, live from Charlotte. Matt isn’t just another agency owner—he helped grow his family’s company, Killingsworth Pest Control, from $8 million to $28 million before selling to Anticimex. Now, he’s leading the charge on the second renaissance of digital marketing—this time driven by AI.

This conversation dives deep into how AI is leveling the playing field for small and medium-sized pest control companies, what E-E-A-T (Experience, Expertise, Authority, Trust) actually means in 2025, how to structure your SEO and PPC campaigns for real results, and how to build trust with customers and search engines. Matt and Danny also break down what’s changed in branding, how to turn reviews into revenue, and why most pest control companies are still stuck in the past.

If you’re a PCO who wants to stop playing small and start swinging up at the big guys, this episode is your blueprint.

Mat Rogers, Founder Of Lizard Marketing:

LinkedIn: https://www.linkedin.com/in/mat-rogers-mktg

Facebook: https://www.facebook.com/mathew.rogers.77

Instagram: https://www.instagram.com/mat.rogers/

Lizard Marketing: https://lizardmarketing.co/

Danny Leibrandt, Founder of Pest Control SEO:

Facebook: https://facebook.com/DannyLeibrandt

LinkedIn: https://linkedin.com/in/dannyleibrandt/

Twitter: https://twitter.com/DannyLeibrandt

Website: https://dannyleibrandt.com

Pest Control SEO: https://pestcontrolseo.com/

Pest Control Legends Platforms:

YouTube: https://www.youtube.com/@PestControlLegends

Spotify: https://open.spotify.com/show/46XRaco5nPWcqHWIoQ2eZ5

Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-legends/id1768175212

Amazon Music: https://music.amazon.com/podcasts/b060991d-e5d5-4683-b83f-8db469714ba7/pest-control-legends

Audible: https://www.audible.com/podcast/Pest-Control-Legends/B0DGWL3119?source_code=ASSGB149080119000H&share_location=pdp

#pestcontrol #pestcontrolmarketing #pestcontroladvertising #pestcontrolleads #pestcontrolbusiness #pestcontrolads #matrogers #lizardmarketing #ai #seo #digitalmarketing #businessgrowth #marketingstrategy #leadgeneration #marketingtips

  continue reading

18 episod

Artwork
iconKongsi
 
Manage episode 500006526 series 3649366
Kandungan disediakan oleh Danny Leibrandt. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Danny Leibrandt atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this powerful sequel episode of Pest Control Legends, Danny Leibrandt sits down in person with Matt Rogers, CEO of Lizard Marketing, live from Charlotte. Matt isn’t just another agency owner—he helped grow his family’s company, Killingsworth Pest Control, from $8 million to $28 million before selling to Anticimex. Now, he’s leading the charge on the second renaissance of digital marketing—this time driven by AI.

This conversation dives deep into how AI is leveling the playing field for small and medium-sized pest control companies, what E-E-A-T (Experience, Expertise, Authority, Trust) actually means in 2025, how to structure your SEO and PPC campaigns for real results, and how to build trust with customers and search engines. Matt and Danny also break down what’s changed in branding, how to turn reviews into revenue, and why most pest control companies are still stuck in the past.

If you’re a PCO who wants to stop playing small and start swinging up at the big guys, this episode is your blueprint.

Mat Rogers, Founder Of Lizard Marketing:

LinkedIn: https://www.linkedin.com/in/mat-rogers-mktg

Facebook: https://www.facebook.com/mathew.rogers.77

Instagram: https://www.instagram.com/mat.rogers/

Lizard Marketing: https://lizardmarketing.co/

Danny Leibrandt, Founder of Pest Control SEO:

Facebook: https://facebook.com/DannyLeibrandt

LinkedIn: https://linkedin.com/in/dannyleibrandt/

Twitter: https://twitter.com/DannyLeibrandt

Website: https://dannyleibrandt.com

Pest Control SEO: https://pestcontrolseo.com/

Pest Control Legends Platforms:

YouTube: https://www.youtube.com/@PestControlLegends

Spotify: https://open.spotify.com/show/46XRaco5nPWcqHWIoQ2eZ5

Apple Podcasts: https://podcasts.apple.com/us/podcast/pest-control-legends/id1768175212

Amazon Music: https://music.amazon.com/podcasts/b060991d-e5d5-4683-b83f-8db469714ba7/pest-control-legends

Audible: https://www.audible.com/podcast/Pest-Control-Legends/B0DGWL3119?source_code=ASSGB149080119000H&share_location=pdp

#pestcontrol #pestcontrolmarketing #pestcontroladvertising #pestcontrolleads #pestcontrolbusiness #pestcontrolads #matrogers #lizardmarketing #ai #seo #digitalmarketing #businessgrowth #marketingstrategy #leadgeneration #marketingtips

  continue reading

18 episod

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