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Yoav Hougui: E-commerce marketing, Dance, Japan
Manage episode 276127937 series 2816670
Kandungan disediakan oleh Vijay Viswanathan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Vijay Viswanathan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Here are some relevant links from the conversation:
- Lumi by Pampers
- Boogaloo dance video by Yoav in Japan
- How I Built This Podcast
- Invisibilia Podcast
- Perpetual Traffic Podcast
- Kara and Nate Income Reports
Show notes:
- 2:06 - What got Yoav in to dancing
- 3:06 - Lumi by Pampers
- 5:03 - What got Yoav in to marketing
- 8:41 - On setting KPIs
- 12:33 - Reviews in ecommerce
- 16:53 - Always treating your ecommerce store as a first iteration
- 17:40 - The value of email marketing in ecommerce
- 22:25 - HTML vs plain-text emails
- 23:20 - Working with agencies
- 26:31 - Resources to learn about ecommerce marketing
- 29:15 - In-house vs freelancers/agencies
- 32:54 - Trying new things
- 34:28 - Yoav's time in Japan
- 37:42 - Failures
- 39:21 - People who influenced Yoav
- 40:43 - Yoav's podcast recommendations
- 42:00 - A perfect day for Yoav
- 43:20 - Lessons Yoav has learned for himself
- 45:28 - Links between dance and life
- 47:45 - Hip hop and popping
- 51:08 - Money or time to solve challenges
- 53:44 - Kara & Nate Vlog
Thank you very much for listening!
19 episod
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