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MyMediaDiary: Marketing Guru, Sandy Barris
Manage episode 153311975 series 1087694
Kandungan disediakan oleh Kevin Walsh. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Kevin Walsh atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Kevin Walsh interviews Sandy Barris, a longtime marketing expert.
He is the author of 97 Marketing Secrets to Make More Money and the app, Sales Goal On Fire Pro. More information at www.SandyBarris.com
He shares his lifelong journey and lessons, including:
- Writing a book, not to sell but to use as a giant business card of credibility
- How Google's AdWords works, and which words cost the most)
- Creating an App (or hiring the right people to do it for you)
- Marketing a la carte (one-day turnaround for customers who just need booster-shots)
- War stories (successes and failures)
- Election Ads (does negativity work?)
36 episod
Kongsi
