Artwork

Kandungan disediakan oleh Porch Group Media. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Porch Group Media atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !

2024 Marketing to Gen Z: Appeal to Partnership

52:44
 
Kongsi
 

Manage episode 381735188 series 3357682
Kandungan disediakan oleh Porch Group Media. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Porch Group Media atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Gen Z’s buying power is growing, and soon this generation will become the largest audience of shoppers. Being the first generation of true digital natives, they consume advertising and media in a completely different way than other consumers.

In this podcast hosted by Luci Rainey, former marketing executive for Comcast and PODS, special guest Nicole Bond, Associate Director of Marketing Strategy at Comperemedia, will share her expertise on Gen Z trends and how to best engage with this key audience in 2024.

Key Topics

  • Gen Z myths and realities
  • The diversified needs of the Gen Z consumer
  • How to breakthrough into this “ad adverse” audience
  • Marketing investments to prepare for 2024
  continue reading

122 episod

Artwork
iconKongsi
 
Manage episode 381735188 series 3357682
Kandungan disediakan oleh Porch Group Media. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Porch Group Media atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Gen Z’s buying power is growing, and soon this generation will become the largest audience of shoppers. Being the first generation of true digital natives, they consume advertising and media in a completely different way than other consumers.

In this podcast hosted by Luci Rainey, former marketing executive for Comcast and PODS, special guest Nicole Bond, Associate Director of Marketing Strategy at Comperemedia, will share her expertise on Gen Z trends and how to best engage with this key audience in 2024.

Key Topics

  • Gen Z myths and realities
  • The diversified needs of the Gen Z consumer
  • How to breakthrough into this “ad adverse” audience
  • Marketing investments to prepare for 2024
  continue reading

122 episod

Todos os episódios

×
 
Loading …

Selamat datang ke Player FM

Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.

 

Panduan Rujukan Pantas

Podcast Teratas