256. Tech Transforms Real Estate: Jennifer Mason's TitleWise Vision | Spotlight Series

Middle Tech

In this episode, we're excited to sit down with Jennifer Mason, the driving force behind TitleWise, an innovative company that's making waves in Southern Indiana.

Jennifer Mason is no stranger to the world of entrepreneurship, and as the creative mind behind TitleWise, she's taken her own experiences and translated them into an inspiring solution. Facing the challenges of her own, she crafted an app that has become a game-changer in the real estate sector, especially during the tumultuous times of the COVID-19 pandemic. Join us as we delve into the story of how Jennifer's team managed to harness their unique insights to accommodate the unprecedented demand for their services.

At TitleWise, they're more than just a company – they're a team that's empowering human researchers to wield technology as a tool for better decision-making. Collaborating closely with settlement companies, TitleWise leverages its prowess to gather and process property title information, effectively distinguishing between clear and cloudy titles. Our conversation with Jennifer takes us on a journey through the intricate process of marrying Sales and Marketing efforts with the development of new features, all while maintaining a hands-on, founder-led approach to sales, which often involves fostering high-touch interactions through phone calls.

In the funding realm, TitleWise has been supported by an array of notable investors, including the Awesome Inc Fund, Flywheel Fund, Midwest Fund, Double X Fund, and spearheaded by the renowned M25. With a nod to diversity and global reach, the Farout Fund also stepped in, underlining the universal appeal of their innovative venture. Jennifer also opens up about the trials and triumphs of scaling a startup after managing a small business, underlining the importance of leveraging local and regional resources along the way.

TitleWise Site

https://www.linkedin.com/in/jennifer-m-902b3913b/

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