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Fit for Future Sponsorship
Manage episode 364545145 series 3007068
Kandungan disediakan oleh Major Projects Association. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Major Projects Association atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this wide-ranging podcast episode ahead of the Association seminar of the same name, Andy Murray from the Major Projects Association is in conversation with Carol Deveney of the consultancy See Change International.
Together, they discuss:
- the lack of practical guidance for aspiring new sponsors
- diversity and different personalities and approaches
- the transition from project manager to sponsor; learning to move from the detail of delivery to strategy
- the art of cancelling a project
- development pathways for sponsors how to get the sponsors you need
- the difference between professional, full-time sponsors and occasional sponsors (executive and delegated sponsors, in the jargon)
- the attributes of a great sponsor
- the sponsor's role in developing sustainable projects and increasing social value
27 episod
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