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Latest Loyalty Trends and Making Global Programs Relevant to Local Consumers
Manage episode 415512558 series 3563040
In Episode 13 of the Loyalty Leaders Podcast, Loyalty Summit Global Chair David Feldman continues the conversation with Adam Posner, CEO – The Point of Loyalty and publisher of the annual For Love or Money loyalty research .
Continuing the discussion from last week - David and Adam review the latest trends in loyalty research and explore whether loyalty is broken?
In Part 2, Noam Lederman, Loyalty Manager - Nespresso Israel, joins David at Loyalty Summit CXM in Copenhagen, to talk about adapting a global loyalty program to meet the needs of local consumers.
30 episod
Manage episode 415512558 series 3563040
In Episode 13 of the Loyalty Leaders Podcast, Loyalty Summit Global Chair David Feldman continues the conversation with Adam Posner, CEO – The Point of Loyalty and publisher of the annual For Love or Money loyalty research .
Continuing the discussion from last week - David and Adam review the latest trends in loyalty research and explore whether loyalty is broken?
In Part 2, Noam Lederman, Loyalty Manager - Nespresso Israel, joins David at Loyalty Summit CXM in Copenhagen, to talk about adapting a global loyalty program to meet the needs of local consumers.
30 episod
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