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Inside JCPenney’s Recipe For Retail Success

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Manage episode 439118787 series 2728630
Kandungan disediakan oleh Fortune. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Fortune atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Technology has fundamentally altered retail shopping habits, as savvy customers know they can buy almost anything they want with a single tap of their smartphones. But JCPenney, the iconic American department store brand, says customers still value in-store shopping. For Marc Rosen, who had a long career at Levi Strauss & Co. and Walmart before taking over as JCPenney CEO in 2021, customer focus has been key. On this week’s episiode of Leadership Next, Rosen talks to Diane about back-to-school shopping, why customers don’t like to buy clothing where they get groceries, and about how technology continues to shake up retail.

Leadership Next is powered by Deloitte.

  continue reading

207 episod

Artwork
iconKongsi
 
Manage episode 439118787 series 2728630
Kandungan disediakan oleh Fortune. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Fortune atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Technology has fundamentally altered retail shopping habits, as savvy customers know they can buy almost anything they want with a single tap of their smartphones. But JCPenney, the iconic American department store brand, says customers still value in-store shopping. For Marc Rosen, who had a long career at Levi Strauss & Co. and Walmart before taking over as JCPenney CEO in 2021, customer focus has been key. On this week’s episiode of Leadership Next, Rosen talks to Diane about back-to-school shopping, why customers don’t like to buy clothing where they get groceries, and about how technology continues to shake up retail.

Leadership Next is powered by Deloitte.

  continue reading

207 episod

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