))
Neal Schaffer, author of Digital Threads: The Digital Marketing Playbook for Small Businesses (MDE582)
Manage episode 439958761 series 2804828
Kandungan disediakan oleh Minter Dial and Evergreen Podcasts | Minter Dialogue. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Minter Dial and Evergreen Podcasts | Minter Dialogue atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Minter Dialogue with Neal Schaffer
In this episode, I host Neal Schaffer, a digital marketing expert and author of the new book, "Digital Threads: The Small Business and Entrepreneur Playbook for Digital Marketing." Neal shares his journey from Southern California to becoming a global influencer, educator, and consultant. He discusses his extensive experience in Japan, where he lived for 15 years, and how it shaped his approach to social media and digital marketing. Neal emphasises the importance of a results-driven, experimental mindset in marketing, inspired by the PDCA (Plan, Do, Check, Act) methodology. He also highlights the value of long-term relationships and a holistic perspective in business. Neal's latest book aims to democratise digital marketing strategies for small businesses and entrepreneurs, helping them make meaningful connections and achieve sustainable growth.
592 episod
Kongsi
