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S4E26 : A Gender-Welcoming Brand For All : Vicky Pasche, Co-founder + CEO : Charisse Pasche, Co-founder + COO : Dapper Boi
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Happy LGBTQ+ Pride Month!
The Lead With Your Brand Podcast is celebrating LGBTQ+ Pride Month in June, shining a spotlight on "LGBTQ+ Pride on Brand" series all month long. We’ll present a brand new episode each week featuring an LGBTQ+ leader or executive making a significant impact in their industries and in the world. Along with new episodes will be a curated collection of top episodes with some of the best leaders from the past four seasons, all of which identify as members of the LGBTQ+ community. Visit LeadWithYourBrand.com/pride
As we close out LGBTQ+ Pride month, Jayzen is excited to welcome Vicky and Charisse Pasche, co-founders of Dapper Boi, a gender-welcoming, everyday clothing line with smart, down-to-earth vibes for people of all body types.
Tune in to hear Jayzen’s key advice on understanding your values and knowing what you stand for. Staying on brand is as much about what you choose not to do as it is about what you choose to do.
Guest Bio
Vicky Pasche, Co-founder + CEO
Charisse Pasche, Co-founder + COO
Dapper Boi
Dapper Boi is a San Diego-based body-inclusive apparel line founded in 2015 by married couple Vicky and Charisse Pasche. The Pasche’s are partners in business and life, managing to raise twin preschoolers without going (completely) gray.
The vision for Dapper Boi was conceived on their honeymoon, born from Vicky’s challenges as a handsome woman with curves searching for clothes that fit her body and authentic expression. With an industry-disrupting commitment to inclusion, affirmation, and quality, their celebrated clothing business went from a crowdfunded passion project to a seven-figure company in five years.
Dapper Boi is a gender-welcoming, everyday clothing line with smart, down-to-earth vibes for people of all body types. They are proud to make people feel comfortable and confident in their own skin by offering quality, handsomely styled clothes with a unique fit. This summer, they will announce a virtual try-on tech partnership to revolutionize shopping for clothes online! With a couple selfies, customers will precisely see how outfits fit their body for the perfect fit on the first order, protecting the environment, and providing diverse online shoppers the comfort, dignity, and at times safety, that we all deserve.
Links
To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com
To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com
Check out DapperBoi.com
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