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What can fans expect at the 2024 Abu Dhabi F1 Grand Prix? Michael Golding from Ethara. 28/6/24
Manage episode 426550185 series 3542930
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The Abu Dhabi F1 Grand Prix is big business for Abu Dhabi and the UAE.
Across the weekend in 2023, there was total weekend expenditure of over AED 1.165 billion, with 65% of attendees flying in from outside the UAE.
Michael Golding is Executive Director of Marketing and Communications at Ethara
He joined Kitch and Neeil to discuss what fans can expect in the 2024 version of the race,
the pressure in always needing to improve the experience for fans year on year,
the challenges in booking international performance for a 'one of gig,'
and whether Neeil as Marshall or Kitch on yacht, are more important to the success of a F1 Grand Prix.
Instagram: Kitch/.
Instagram: Neeil/.
Instagram: Producer Pranav/.
Instagram: Producer Errol/.
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