It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Kandungan disediakan oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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EP199: Selecting The Right CMS Model For Your Ecommerce Business: Headless or Not? With Crownpeak’s Chief Product Officer
MP3•Laman utama episod
Manage episode 377383585 series 2581854
Kandungan disediakan oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Tl;dr what we cover:
- The key differences between headless and non-headless CMS solutions
- Why some ecommerce business are moving to headless solutions
- Crownpeak's integration capability with leading ecommerce platforms
- Key feature walk through: content personalisation, internationalisation and accessibility
In our digital-first world, businesses are continuously adapting to satisfy ever changing customer expectations. Customers want seamless digital experiences across devices but equally the type of content people want to view can vary between mobile and non-mobile. Choosing the right CMS isn't always easy, as there are many vendors in the market and different technology models.
If you're considering a new CMS solution, it's likely you'll be wondering if headless is the right approach for you, as there is a lot of talk about the benefits of headless CMS. Going headless should never be a business goal, but a headless CMS may well solve your content challenges and provide the right tooling for your content management needs.
In this episode we take a deep dive into the Crownpeak CMS platform with Andreas Knoor, Chief Product Officer. Andreas explains the key technical and operational differences between headless and non-headless, as well as providing insights on how Crownpeak is helping other content teams.
245 episod
EP199: Selecting The Right CMS Model For Your Ecommerce Business: Headless or Not? With Crownpeak’s Chief Product Officer
Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
MP3•Laman utama episod
Manage episode 377383585 series 2581854
Kandungan disediakan oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Paul Rogers and James Gurd, Paul Rogers, and James Gurd atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Tl;dr what we cover:
- The key differences between headless and non-headless CMS solutions
- Why some ecommerce business are moving to headless solutions
- Crownpeak's integration capability with leading ecommerce platforms
- Key feature walk through: content personalisation, internationalisation and accessibility
In our digital-first world, businesses are continuously adapting to satisfy ever changing customer expectations. Customers want seamless digital experiences across devices but equally the type of content people want to view can vary between mobile and non-mobile. Choosing the right CMS isn't always easy, as there are many vendors in the market and different technology models.
If you're considering a new CMS solution, it's likely you'll be wondering if headless is the right approach for you, as there is a lot of talk about the benefits of headless CMS. Going headless should never be a business goal, but a headless CMS may well solve your content challenges and provide the right tooling for your content management needs.
In this episode we take a deep dive into the Crownpeak CMS platform with Andreas Knoor, Chief Product Officer. Andreas explains the key technical and operational differences between headless and non-headless, as well as providing insights on how Crownpeak is helping other content teams.
245 episod
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