217: The Lifecycle of an Email Subscriber: From 'Nice to Meet You' to 'It's Not You, It's Me with Host Kendra Corman

Imperfect Marketing

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Welcome to the Imperfect Marketing Podcast with your host, Kendra Corman. In today's episode, we're chatting through the lifecycle of an email subscriber.

1. Subscription Moment: Importance of clear expectations.
2. Welcome Sequence: First impressions matter.
3. Nurturing Phase: Keeping the relationship alive.
4. Handling Unsubscribes: Graceful exits and moving on.

Join Kendra every Tuesday and Thursday for more insights.

Resources:

• Kendra's Guide to Email Marketing
• Follow Kendra on LinkedIn

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