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The Differentiation Advantage - with Retention.com's Adam Robinson

19:40
 
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Manage episode 396956340 series 2948343
Kandungan disediakan oleh Peep Laja. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Peep Laja atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week on How To Win: Adam Robinson of Retention.com, an innovative leader in the email marketing space. You’ll hear about the journey of identifying a market gap and creating a differentiated product in a competitive environment, the importance of strategic focus on a specific target market, particularly in e-commerce, and the implementation of focused go-to-market strategies for sustained growth and market penetration.

Key Points:

[01:48] - What was your first market product?
[02:51] - How did it become a standalone product?
[04:12] - Who's the primary buyer for this?
[07:30] - Post-revenue, how did strategy evolve?
[15:00] - How did you achieve business differentiation?
[16:48] - Top three advice for B2B founders?
[18:45] - What's behind Retention.com's winning strategy?

Mentioned:

Adam Robinson

Retention.com
Adam Robinson's X

My Links:

Twitter / X

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 episod

Artwork
iconKongsi
 
Manage episode 396956340 series 2948343
Kandungan disediakan oleh Peep Laja. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Peep Laja atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

This week on How To Win: Adam Robinson of Retention.com, an innovative leader in the email marketing space. You’ll hear about the journey of identifying a market gap and creating a differentiated product in a competitive environment, the importance of strategic focus on a specific target market, particularly in e-commerce, and the implementation of focused go-to-market strategies for sustained growth and market penetration.

Key Points:

[01:48] - What was your first market product?
[02:51] - How did it become a standalone product?
[04:12] - Who's the primary buyer for this?
[07:30] - Post-revenue, how did strategy evolve?
[15:00] - How did you achieve business differentiation?
[16:48] - Top three advice for B2B founders?
[18:45] - What's behind Retention.com's winning strategy?

Mentioned:

Adam Robinson

Retention.com
Adam Robinson's X

My Links:

Twitter / X

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 episod

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