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Ep 20 - Crisis Communications in the Wine Biz
Manage episode 312060064 series 3219350
Kandungan disediakan oleh Michael Wangbickler. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Michael Wangbickler atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Crisis communications is something that we rarely think about until we actually need it. If 2020 has proven anything, it's that a crisis can and will happen any time: Covid, fires, an injury in the winery, a tank spill, or something along those lines.
How you react can be a make or break situation, so it's better to be prepared and think of solutions now rather than think of a solution later when you have to engage panic mode.
On today's show, Mike chats with Doug Levy, who is a personal friend and an expert in this field. He's written a book on the topic. He and Mike discuss what you should do before, during, and after a crisis, and really think about what we should do as an industry to prepare. Without further ado, on with the show.
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