#412: Market research for online business - Tash Corbin, Heart-Centred Business Podcast

Heart-Centred Business Podcast with Tash Corbin

Full article and links available at: tashcorbin.com/412
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In today's episode, I'm going to walk you through what makes great market research for online business.

I'm also going to dispel some of those myths about what market research needs to involve so that you can understand how powerful market research can be and deepen your understanding of how you might go about it.
I would pretty confidently guess that at this stage of life, you've likely experienced being part of someone else's market research multiple times.

Your market research experience could be that you've:

• Had someone ask you a couple of questions as you walk past them in a shopping mall
• Had someone ring you and ask you "just three really quick questions" for their market research
• Filled in a long unwieldy survey for some company whose mailing list you're subscribed to (shoutout to the airlines - they always seem to have the longest surveys with the weirdest questions)
• Answered someone's question on social media or via email

I would say that most people have participated in multiple forms of market research.

But unfortunately, if you have participated in that, it's likely you've also experienced some of the worst possible parts of being part of market research.
...Show notes in full are at: tashcorbin.com/412
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