Brad Layland: Dear Donor, From Donor Services
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Do you know the influence your donations are having?
In this episode, Jeff, Jeff, and Brad discuss:
- Lessons learned from growing up with four dads.
- Reaching communities through fundraising.
- The meeting of non-profit organizations and for-profit organizations.
- Developing a system that shows appreciation for your donors.
- Filtering the organizations you are giving to.
Key Takeaways:
- Love God, love people, and treat them well. God will put miracles in your path.
- Donors are not ATMs, they are partners. Invite the donors into the ministry with you.
- Business owners have resources - that is a power. Use that power appropriately. Treat your charitable giving like it is your business.
- Don’t be afraid to ask more. Be accountable to help people communicate properly about what is being done with God’s money.
"As you take your kids to all these places, take them to visit the people that are transforming lives around the world, those are the adventures that will transform your family." — Brad Layland
Episode References:
- A Spirituality of Fundraising by Henri Nouwen: henrinouwen.org/read/a-spirituality-of-fundraising
- A Billion Bootstraps: businessasmission.com/resources/a-billion-bootstraps
- The Gathering: thegathering.com
About Brad Layland: Brad Layland, Chief Executive Officer & Senior Consultant, first learned how to raise money as a college student in 1993, while seeking to raise personal support as a part-time staff member for Young Life. Over 20 years at Young Life, he developed his passion for and expertise in relational fundraising, to the point where he was asked to train other area directors around the country, and eventually became the Chief Development Officer for the entire organization.
Brad joined The FOCUS Group in 2009 as a Senior Consultant and became the owner and CEO in 2010. In 2013, he launched the Taking Donors Seriously® e-learning and coaching program to make the firm’s expertise accessible to individuals and smaller nonprofits.
Brad’s expertise providing high-level fundraising counsel to nonprofit organizations incorporates major donor strategies, training workshops, planned gift marketing, and capital campaign counsel. In recent years he has led capital campaigns for Dallas Theological Seminary, Intervarsity Christian Fellowship, Union Rescue Mission, The Bowery Mission, and Veritas School.
Brad received his B.A. in Communications from the University of Florida and his M.A. in Theology from Fuller Theological Seminary. He and his wife, Wendy reside in St. Augustine, Florida and have four children. Brad enjoys running marathons, skiing, investing in real estate, entrepreneurship, and traveling with his family. Over the past 20 years, he has completed 50 marathons and recently completed two Ironman Triathlons.
Brad is the founder of Endless Summer Realty, the largest residential real estate brokerage in St. Augustine, closing over $240 million in transactions in 2021. He is a founder and board member of Veritas Classical School, and launched an annual “Giving Day” in St. Augustine, which has become a platform for local nonprofits to raise hundreds of thousands of dollars and establish relationships with new donors. His entrepreneurial success has allowed Brad to experience the joy of generosity, and gain a special understanding of the mindset of a major donor.
Connect with Brad Layland:
Website: bradlayland.com
The FOCUS Group: thefocusgroup.com
Turning Donors Into Partners: donorsintopartners.com
Podcast: podcasts.apple.com/us/podcast/taking-donors-seriously-podcast/id769463284
LinkedIn: linkedin.com/in/bradlayland
Connect with Jeff Thomas:
Website: arkosglobal.com
Podcast: generousbusinessowner.com
Book: arkosglobal.com/trading-up
Email: jeff.thomas@arkosglobal.com
Facebook: facebook.com/arkosglobal
LinkedIn: linkedin.com/company/arkosglobaladvisors
Instagram: instagram.com/arkosglobaladvisors
133 episod