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S2 E2: Shane Linehan, VP Marketing at Raylo - The Raylo Halo

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Manage episode 419935176 series 3460248
Kandungan disediakan oleh StudioForty9. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh StudioForty9 atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Gordon and Ger are joined by Shane Linehan, VP Marketing with Raylo, to talk about the circular economy and electronic consumer goods.

Shane talks about unlocking huge residual value for customers (and revenue for businesses). He also discusses launching an unknown brand with an unknown offering—one that now has 100,000+ paying subscribers.

The boys talk customer funnel analysis, customer acquisition costs and life after cookies.

And you'll find out the answer to the big question, 'Where is Gordon?'

  continue reading

17 episod

Artwork
iconKongsi
 
Manage episode 419935176 series 3460248
Kandungan disediakan oleh StudioForty9. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh StudioForty9 atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Gordon and Ger are joined by Shane Linehan, VP Marketing with Raylo, to talk about the circular economy and electronic consumer goods.

Shane talks about unlocking huge residual value for customers (and revenue for businesses). He also discusses launching an unknown brand with an unknown offering—one that now has 100,000+ paying subscribers.

The boys talk customer funnel analysis, customer acquisition costs and life after cookies.

And you'll find out the answer to the big question, 'Where is Gordon?'

  continue reading

17 episod

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