Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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Kandungan disediakan oleh Forbes on PodcastOne. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Forbes on PodcastOne atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Kiip Kicks Traditional Ads To The Curb And Replaces With Rewards
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Manage episode 251499947 series 2608015
Kandungan disediakan oleh Forbes on PodcastOne. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Forbes on PodcastOne atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Brian Wong saw a marketing opportunity in people's willingness to have their behavior tracked through apps. The company he founded and leads is Kiip (pronounced: keep). It aims to catch people on their app in the act of accomplishment and then match them with a branded reward that relates to their activity. For the past three years, Wong says the company has grown by 40% annually leading to the impression that his pioneering idea is here to stay. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
…
continue reading
79 episod
MP3•Laman utama episod
Manage episode 251499947 series 2608015
Kandungan disediakan oleh Forbes on PodcastOne. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Forbes on PodcastOne atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Brian Wong saw a marketing opportunity in people's willingness to have their behavior tracked through apps. The company he founded and leads is Kiip (pronounced: keep). It aims to catch people on their app in the act of accomplishment and then match them with a branded reward that relates to their activity. For the past three years, Wong says the company has grown by 40% annually leading to the impression that his pioneering idea is here to stay. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
…
continue reading
79 episod
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