Electronica 24: A Glimpse into Asteelflash's Innovative Future with Nicolas Denis and Dragan Persic

EMS@C-LEVEL

Nicolas Denis, the CEO of Asteelflash Group, and Dragan Persic, GM of their Tunisia facility, share the strategic pivots and forward-thinking measures guiding this global French-based EMS company through a challenging 2024. Despite a dip from 2023’s record-breaking revenues, Nicolas and Dragan remain optimistic for 2025, bolstered by emerging business prospects and investments in technology and manufacturing.
Their insightful discussion, with host EMSNOW’s Eric Miscoll, provides a look into how Asteelflash leverages its robust presence in Europe with expansion into Tunisia, Poland, and China to remain competitive. You’ll gain valuable perspectives on how strategic resilience and adaptability are key to navigating industry fluctuations.
Nicolas and Dragan predict market recovery and growth by the latter half of 2025. Although the upcoming year may start on a challenging note, hear why both leaders hold a confident belief in a marketplace resurgence, attributing this to the groundwork laid in previous years. From balancing automation with skilled manual work to meeting diverse customer needs, the discussion is packed with actionable insights for staying ahead in an evolving market landscape. Tune in to understand why they believe the tide will soon turn, promising a brighter future for Asteelflash Group and the entire industry.
EMS@C-Level at electronica 2024 was hosted by IPC (https://www.ipc.org/)

Like every episode of EMS@C-Level, this one was sponsored by global inspection leader Koh Young (https://www.kohyoung.com).
You can see video versions of all of the EMS@C-Level pods on our YouTube playlist.

Bab

1. Electronica 24: A Glimpse into Asteelflash's Innovative Future with Nicolas Denis and Dragan Persic (00:00:00)

2. Global EMS Company Strategy Discussion (00:00:08)

3. Predictions for Market Recovery and Optimism (00:12:09)