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166. Understand Your Customers Better: Data-Backed Ways to Build Relationships | Neil Hoyne
Manage episode 470618441 series 2907625
Are you measuring the right metrics, or are you stuck chasing short-term wins that don’t translate into lasting customer relationships?
Stacy Sherman sits down with Neil Hoyne, Google’s Chief Strategist and author of Converted, to discuss why businesses fail to truly understand their customers—and how to fix it. This episode breaks down practical ways to identify high-value customers, shift from transactional thinking to long-term loyalty, and use data to strengthen relationships, not just track clicks.
If your business is chasing quick conversions instead of long-term growth, it’s time for a shift. Prioritizing strong customer relationships is the key to sustainable success and elevated results.
Learn more at DoingCXRight.com. Access our FREE Customer Experience Audit Tool: Click here.
Grow as a CX Professional with our numerous Resources.
Book time with Stacy here.
171 episod
Manage episode 470618441 series 2907625
Are you measuring the right metrics, or are you stuck chasing short-term wins that don’t translate into lasting customer relationships?
Stacy Sherman sits down with Neil Hoyne, Google’s Chief Strategist and author of Converted, to discuss why businesses fail to truly understand their customers—and how to fix it. This episode breaks down practical ways to identify high-value customers, shift from transactional thinking to long-term loyalty, and use data to strengthen relationships, not just track clicks.
If your business is chasing quick conversions instead of long-term growth, it’s time for a shift. Prioritizing strong customer relationships is the key to sustainable success and elevated results.
Learn more at DoingCXRight.com. Access our FREE Customer Experience Audit Tool: Click here.
Grow as a CX Professional with our numerous Resources.
Book time with Stacy here.
171 episod
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1 171. AI Voice Agents: Big CX Wins, Smarter Lessons, Better ROI | Richard Lin 27:26

1 170. How to Move From Customer Success or Service to CX Leadership | Stacy Sherman 11:50

1 169. Customer Experience Vs. Marketing: Which One Truly Drives Growth? | Nicole Donnelly 19:12

1 168. Why Customers Love Nordstrom—Lessons For Every Business | Robert Spector 27:29

1 167. Curing the Healthcare Crisis - A Prescription for Better Patient Experiences | Sharon Weinstein (Replay) 30:15

1 166. Understand Your Customers Better: Data-Backed Ways to Build Relationships | Neil Hoyne 31:54

1 165. Never Miss a Warning Signal—Predict & Prevent Customer Complaints with AI | Sid Banerjee 30:22

1 164. AI Isn’t Just For Software: The Bold New World Of Product Personalization | Ben Weiss 31:42

1 163. Voice Of Customer Truth: Why Customers Really Leave | Tzachi Ben-Sasson 30:19


1 161. How To Retain Your Best People During Challenging Times | Lisa Kaplowitz 30:17

1 160. Revolutionize Customer Service with AI: How to Make $1M Without Extra Hires | Eric Skeens 31:15

1 159. Predictable Revenue in Unpredictable Times: Strategies for CX Success | Aaron Ross 30:18

1 158. Why Your Company Needs a Chief Design Officer (And What They Actually Do) | Mauro Porcini 35:03

1 157. Lessons from 2024: Designing CX That Keeps Customers Coming Back in 2025 17:06

1 156. How to Design Effortless Customer Experience and Remove Roadblocks | Greg McKeown (Replay) 39:50

1 155: Mastering Emotional Intelligence to Drive Team Performance & CX Excellence| Daniel Goleman (A past favorite) 34:09

1 154. Customer Service ROI - The Numbers Behind Loyalty | Neal Topf 28:58

1 153. Earning Customer Loyalty, Not Just Sales, For Revenue Growth | Stacy Sherman + Fred Reichheld 15:42

1 152. When Machines Become Customers – Navigating the New Normal (Repeat) 30:34

1 151. Maximize Customer Lifetime Value -The Power of Deep Specialization | Corey Quinn 23:50

1 150. How To Measure Customer Loyalty: NPS & Beyond | Rob Markey (Replay) 26:50

1 149. Maximize Customer Loyalty - 3 Strategies To Boost Employee Accountability | Stacy Sherman 10:37

1 148. 8 Laws of Customer Service Success - Blending Tech and Human Connection | Blake Morgan 28:26

1 147. Accountability Over Excuses - How to Transform Your Business Culture for CX Success | Robert Hunt 30:15

1 146. AI Meets Human Touch - Redefining Customer Experience | David Singer 30:29

1 145. Transforming Healthcare - Proven Customer Experience Strategies | Miya Gray 27:35

1 144. The Hidden Gem of CX Day and Customer Service Week: A Game-Changer for Business Success | Stacy Sherman 11:36

1 143. Beyond the Deal: Delivering Value That Keeps Customers Coming Back | Bob Burg (Rerun) 26:15

1 142. Winning the Customer Service Game - Lessons From Wall Street and The Black Jack Table | Joel Block 29:43

1 141. How AI is Shaping the Future of Customer Interactions | Jim Payne 28:09

1 140. Sales Mistakes That Harm Customer Experience and How to Fix Them | David Newman 30:02

1 139. Breaking Company Silos: The Secret to Customer Experience Excellence | Katie Webb 31:46

1 138. The Intersection of Brilliance and Resilience in Customer Service Excellence | Simon Bailey 27:41

1 137. Disney's Proven Insider Tips to Elevate Your Customer Service | Dennis Snow 29:16

1 136. Strengthening Customer Relationships: The Power of Tangible Rewards | Mark Stern 30:58

1 135. Curing the Healthcare Crisis: A Prescription for Better Patient Experiences | Sharon Weinstein 30:15

1 134: Customer Experience Winning Plays: Lessons From Mercedes-Benz Stadium | Harry Hynekamp 29:31

1 133. The Ripple Effect: How Employee Experience Impacts Customer Loyalty & Referrals | Dan Goodman 28:42

1 132. Building Lasting Customer Relationships: 5 Proven Tactics with Stacy Sherman 14:53

1 131. Customer Service and Culture Lesson From LinkedIn’s Sam Stern 33:26

1 130. Seth Godin on AI, CX, and the Future of Customer Service 35:32

1 129. Improving Customer Service and Retention - The DARMA™ Method | Dave Seaton 28:36

1 128. Affordable Customer Service Strategies - Classroom to Startup Business | Monica Amadio 30:53

1 127. Customer Loyalty: From Impressed to Obsessed For ROI Growth | Jon Picoult 31:21
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