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Content Planning Using the OASIS Model
Manage episode 394271734 series 2517944
EPISODE 131 | Guest: Debbie DeWitt, marketing communications manager for Visix
No communication strategy can be successful without a good plan in place. There are many models out there to choose from, but the OASIS model is a perfect fit for people who are responsible for managing digital signage and other internal communications platforms. By using the five pillars of OASIS, anyone can develop and maintain a comprehensive plan for creating content that’s sure to engage their audiences.
- Learn what the five pillars of OASIS are
- Hear the benefits of having a communications plan
- Understand how SMART goals apply within this framework
- Get concrete examples for each step
- Explore ways to tailor OASIS to your specific context and needs
See the full transcript HERE
Get more advice for digital signage managers in our Communications Planning Masterclass Guide
101 episod
Manage episode 394271734 series 2517944
EPISODE 131 | Guest: Debbie DeWitt, marketing communications manager for Visix
No communication strategy can be successful without a good plan in place. There are many models out there to choose from, but the OASIS model is a perfect fit for people who are responsible for managing digital signage and other internal communications platforms. By using the five pillars of OASIS, anyone can develop and maintain a comprehensive plan for creating content that’s sure to engage their audiences.
- Learn what the five pillars of OASIS are
- Hear the benefits of having a communications plan
- Understand how SMART goals apply within this framework
- Get concrete examples for each step
- Explore ways to tailor OASIS to your specific context and needs
See the full transcript HERE
Get more advice for digital signage managers in our Communications Planning Masterclass Guide
101 episod
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