EP # 179 - From TV Production to Entrepreneurship. Navigating the Business Journey with Craig Colby

Diamond Effect - Strategies to Scale Your Service Business as a Sellable Asset

In this episode of the Diamond Effect Podcast, Maggie Perotin talks with one of her clients, Craig Colby, a seasoned television executive and founder of Colby Vision.
Craig shares his journey from a successful career in television to running his own business. He discusses the challenges and rewards of entrepreneurship, the importance of storytelling in business, and how to effectively market oneself in a competitive industry. Tune in to learn valuable insights on client acquisition, adapting to industry changes, and leveraging storytelling to enhance your brand.

Key Takeaways:

• Craig's transition from television to entrepreneurship.
• The highs and lows of running a business.
• The power of storytelling in business and how to get started with video content.
• Insights on client acquisition and maintaining a strong market presence.
• Craig's experience with business coaching and its impact on his growth.

Resources:

• Connect with Craig Colby: Colby Vision Website
• Craig's Book: "All Caps: Stories That Justify an Outrageous Hat Collection" is available on Amazon and Indigo.

Ready to scale your business?
Book an initial strategy call with Maggie HERE - https://stairwaytoleadership.com/ to see if you're a good fit to work with her.
About Craig:
Craig Colby is an award winning-executive producer, showrunner, director, and writer who makes highly rated television programs, seen around the world. His work has been seen on Discovery Channel, BBC Earth, Smithsonian Channel, CTV, and TSN, to name a few. Currently, Craig owns colbyvision, a video production and consulting company and is the author of the multiple award-winning book: ALL CAPS: Stories That Justify an Outrageous Hat Collection.