The role of Business in Design

Design and a Half

Today's episode covers an aspect oftentimes overlooked in Design School, and design classes, which is Business. Understanding how a business operates, as well as understanding business concepts, today, is vital in surviving as a designer, and when pitching design solutions to potential clients out there. This episode tries to break the ice and dive in a bit into what a Business object is, what a business goal is, as well as the all important cost that dictates directions.As mentioned in the episode, I am attaching some links to help you understand what Business Model Canvas is all about and how it can help you as a designer. I will most likely need to dedicate an entire episode on Business model canvas' huge influence over other common design practices like design sprints or design thinking.https://vimeo.com/78350794https://en.wikipedia.org/wiki/Business_Model_CanvasEnjoy and don't forget to subscribe and share this episode with your designer buddies in need of a helping hand !