Season 5, Episode 4: Maximizing Dealership Marketing: Insights from a Million-Dollar Budget (Part 1)

Dealer Process Secrets

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Transform Your Sales Floor: Explore Central Desking's Daily Desk—Game-Changing Gamification and Ultimate Follow-Up Await! Click to Elevate Your Team's Performance! https://www.centraldesking.com/home1
Level Up with Philip Cheatham: Drive Transformation in Your Dealership with Expert Insights. Click to Connect and Propel Your Business Forward! https://app.minnect.com/expert/PhilipCheatham

In this compelling episode of "Dealer Process Secrets," host Philip Cheatham, along with co-hosts Sterling Brown and Brian Steele, explore the dynamic world of dealership marketing. Leading the discussion is Brian, who shares his extensive experience managing a million-dollar marketing budget for a dealership. Brian offers listeners a deep dive into the essential components of crafting effective marketing campaigns, strategic budget allocations, and the nuances of tracking and measuring ROI.

Throughout the episode, Philip and Sterling contribute their perspectives, enriching the conversation with their insights and practical advice. This collaborative discussion provides a well-rounded understanding of the marketing process and equips listeners with actionable strategies to implement in their own dealerships.

Stay tuned for part two, where Philip will delve into the crucial topics of loyalty and advocacy, the final stages of the marketing process, offering a complete guide to sustaining customer relationships and fostering long-term dealership success.

Stay Ahead of the Curve: Follow 'Dealer Process Secrets' on Facebook for Exclusive Insights and Tips to Boost Your Dealership's Performance! https://www.facebook.com/profile.php?id=100060243223598
Dive into Success: Stream 'Dealership Process Secrets' Audiobook for Free! https://www.philipcheatham.com/optin1605827423969
Gain an Edge with Philip Cheatham: Dive into Articles Packed with Expert Insights and Proven Strategies for Automotive Excellence! https://www.theautomotivesoftware.com/optin1605824562615

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