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1. The Magic Science of Storytelling for Business Success (with Marina Naomi Smolyanov)
Manage episode 343988668 series 3256656
Kandungan disediakan oleh Gil Petersil. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Gil Petersil atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
How to introduce yourself to any audience? How to create your personal story and reach lots of people? How you can use storytelling as a marketing tool? Marina is going to answer these questions and many others during the interview. You will also find out what is her secret formula of storytelling.
0:00 Introduction
1:57 The role of storytelling for business
5:38 The biggest mistake in storytelling
7:32 The example when the lack of story can bring one to failure
12:12 Marina tells her own personal story
20:29 Marina’s formula of storytelling
28:57 Always give credibility
30:14 Aristotle’s 3 elements of rhetoric skill
37:17 What kind of stories are the most appealing to other people
44:14 What result a good story should bring
49:04 How’s storytelling similar to ECG
55:24 What’s the perfect story length?
14 episod
Kongsi
