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10 MUST-READ BOOKS ON INFLUENCE

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Manage episode 473021235 series 2468218
Kandungan disediakan oleh Owen Fitzpatrick. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Owen Fitzpatrick atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode of the Changing Minds Podcast, I dive into 10 of the most powerful books on influence and persuasion that have transformed the way I think about helping others change their minds. From Robert Cialdini’s classic principles to Jonah Berger’s insights on contagious ideas, I break down the key lessons, strategies, and how you can apply them ethically in your personal and professional life. Whether you’re a leader, marketer, parent, or coach, you’ll walk away with actionable tools to enhance your influence.

Visit my website: https://owenfitzpatrick.com/

Join my Newsletter: https://owenfitzpatrick.com/newsletter/

Number 1: Seven Principles of Influence by Cialdini

Number 2: The Power of Persuasion by Cialdini

Number 3: Rhetoric by Aristotle

Number 4: Nudge  by Richard Taylor and Cass Sunstein

Number 5: Drive by Daniel Pink

Number 6: How Minds Change by Dave McRaney

Number 7: Persuasion Engineering by Richard Bandler and John LaValle

Number 8: The Catalyst by Jonah Berger

Number 9: Words That Work by Frank Luntz 42:57

Number 10: Contagious by Jonah Berger

  continue reading

345 episod

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iconKongsi
 
Manage episode 473021235 series 2468218
Kandungan disediakan oleh Owen Fitzpatrick. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Owen Fitzpatrick atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode of the Changing Minds Podcast, I dive into 10 of the most powerful books on influence and persuasion that have transformed the way I think about helping others change their minds. From Robert Cialdini’s classic principles to Jonah Berger’s insights on contagious ideas, I break down the key lessons, strategies, and how you can apply them ethically in your personal and professional life. Whether you’re a leader, marketer, parent, or coach, you’ll walk away with actionable tools to enhance your influence.

Visit my website: https://owenfitzpatrick.com/

Join my Newsletter: https://owenfitzpatrick.com/newsletter/

Number 1: Seven Principles of Influence by Cialdini

Number 2: The Power of Persuasion by Cialdini

Number 3: Rhetoric by Aristotle

Number 4: Nudge  by Richard Taylor and Cass Sunstein

Number 5: Drive by Daniel Pink

Number 6: How Minds Change by Dave McRaney

Number 7: Persuasion Engineering by Richard Bandler and John LaValle

Number 8: The Catalyst by Jonah Berger

Number 9: Words That Work by Frank Luntz 42:57

Number 10: Contagious by Jonah Berger

  continue reading

345 episod

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