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07 CAS Sales: Creating a Value Proposition & Messaging [2 of 5]
Manage episode 427346023 series 3582811
Kandungan disediakan oleh Roman Villard, CPA, Roman Villard, and CPA. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Roman Villard, CPA, Roman Villard, and CPA atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Today, we are in part 2 of a 5-part series on how to build a Go-to-Market strategy for your CAS firm. In today's episode, we cover how to create a value proposition matrix for your services and target audience.
Here are the 5 topics in order:
- Identifying the right audience for your CAS firm
- Creating a value proposition for your CAS firm
- Deciding your pricing strategy
- Choosing a marketing distribution strategy for your CAS firm
- Choosing the right sales metrics to track
42 episod
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