The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
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Kandungan disediakan oleh Gen Furukawa and Jeremy Biron. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Gen Furukawa and Jeremy Biron atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Sama dengan Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
SPIN IT is a business podcast that will inspire you to see failures and obstacles as a stepping stone for success, transforming them into a new path forward, a path that you may not have seen or considered before. Whether it’s a scandal or a broken business model - obstacles are an opportunity to learn, pivot and go after your goals with a new perspective. Hosted by Stephynie Malik, award-winning Crisis Management Expert and Business Strategist, this podcast offers you advice and guidance on ...
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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From People.ai, this is the Legends of Sales and Marketing podcast. Each week we'll dive into a story from a different legend of sales and marketing to find out how they changed the game. Visit people.ai/legends for more episodes, interviews, and profiles on more legends of sales and marketing.
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This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !
Pergi ke luar talian dengan aplikasi Player FM !
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How to Scale Personalization in your eCommerce Funnel (and the tools you need to get there) with Dan McGaw
Manage episode 301816013 series 2969582
Kandungan disediakan oleh Gen Furukawa and Jeremy Biron. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Gen Furukawa and Jeremy Biron atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
SHOW HIGHLIGHTS:
00:51 What does the ideal tech stack look like for an eCommerce entrepreneur?
05:31 How a customer data platform can add value to your tech stack
08:18 How to personalize at scale based on what a customer views
14:38 how to set up UTMs to add insights into attribution
23:12 How to identify red flags in attribution modeling (and why it can be costly)
24:49 Why Dan wrote a book called "Build Cool Shit" a blueprint to building a modern marketing tech stack
95 episod
How to Scale Personalization in your eCommerce Funnel (and the tools you need to get there) with Dan McGaw
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Kongsi
Manage episode 301816013 series 2969582
Kandungan disediakan oleh Gen Furukawa and Jeremy Biron. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Gen Furukawa and Jeremy Biron atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
SHOW HIGHLIGHTS:
00:51 What does the ideal tech stack look like for an eCommerce entrepreneur?
05:31 How a customer data platform can add value to your tech stack
08:18 How to personalize at scale based on what a customer views
14:38 how to set up UTMs to add insights into attribution
23:12 How to identify red flags in attribution modeling (and why it can be costly)
24:49 Why Dan wrote a book called "Build Cool Shit" a blueprint to building a modern marketing tech stack
95 episod
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Player FM mengimbas laman-laman web bagi podcast berkualiti tinggi untuk anda nikmati sekarang. Ia merupakan aplikasi podcast terbaik dan berfungsi untuk Android, iPhone, dan web. Daftar untuk melaraskan langganan merentasi peranti.
Sama dengan Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
SPIN IT is a business podcast that will inspire you to see failures and obstacles as a stepping stone for success, transforming them into a new path forward, a path that you may not have seen or considered before. Whether it’s a scandal or a broken business model - obstacles are an opportunity to learn, pivot and go after your goals with a new perspective. Hosted by Stephynie Malik, award-winning Crisis Management Expert and Business Strategist, this podcast offers you advice and guidance on ...
…
continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
…
continue reading
From People.ai, this is the Legends of Sales and Marketing podcast. Each week we'll dive into a story from a different legend of sales and marketing to find out how they changed the game. Visit people.ai/legends for more episodes, interviews, and profiles on more legends of sales and marketing.
…
continue reading
This Podcast is created and curated by Deepak Jayaraman (an Executive Coach and a Leadership Advisor). He lives in Mumbai and works with successful Senior Executives by helping them play to their unique potential but with a sharp focus on transitions (business or career). Just like businesses need to think about "where to play" and "how to win", leaders need to be coherent about "where to go" and "how to grow" in their journeys. Deepak works with them during pivotal moments to help them with ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Player FM - Aplikasi Podcast
Pergi ke luar talian dengan aplikasi Player FM !
Pergi ke luar talian dengan aplikasi Player FM !
