How can analyst relations serve customers better? Hashing it out with Tim Crawford

Busting the omnichannel - enterprise hacks and chats

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In the end, shouldn't analyst relations service customers better? Shouldn't enterprise analysts advocate for customer concerns? After discussing CIO pitfalls/opportunities with Tim Crawford of AVOA, we pick up in this podcast with a spirited discussion of the future of analyst relations - with a vigorous chat of experts keeping us on track. This was not always an easy talk, getting into issues of independence and disclosure, but these are important topics in the analyst industry.

Note 1: Crawford's response to this was sparked by Jon's post on next-gen analyst relations: https://diginomica.com/what-does-next-gen-analyst-relations-look-and-why-should-customers-care.

Note 2: The CIO section of this conversation is not yet released as an audio podcast. You can see the entire show on video replay at https://www.youtube.com/@jonreedofdiginomica.

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