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Making Personalization Meaningful For Your Customers with Anna Kloss, VP, Pricing, Promotion, Product, and Personalization at Vista.
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Why is personalization crucial to your business success? And how can you approach customer personalization efficiently? These are great questions that require clear answers.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
So we invited a true personalization professional on to the podcast.
Anna Kloss is the Vice President Pricing, Promotion, Product, and Personalization at Vista.
Anna has extensive experience leading transformative commercial programs involving analytics-driven, data-heavy approaches with a focus on retail and consumer industries.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
She enables cross-functional teams to develop, test, and scale granular, impactful pricing, promotion, and personalization strategies.
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