Scott Tieman, Global Head Of AdTech & MarTech At Star AW360 podcast

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Scott Tieman, Global Head of AdTech & MarTech at Star

27d ago 18:45

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MP3•Laman utama episod

Kandungan disediakan oleh Advertising Week. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Advertising Week atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode, we sit down with Scott Tieman, Global Head of AdTech & MarTech at Star, to explore how generative AI is reshaping agency-brand relationships, transforming commercial models, and redefining value propositions in the creative industry.

How generative AI is reshaping agency-brand relationship: https://star.global/posts/generative-ai-in-creative-economy/

Star: star.global
Scott on LinkedIn: https://www.linkedin.com/in/tieman/

About Star:

Star is a global technology consulting firm that seamlessly integrates strategy, design and engineering as an end-to-end partner on its clients’ digital journeys. Star’s unique approach helps rapidly expanding startups and established enterprises reach their endgames while prioritizing empathy for the end-users, society, and the planet.

… continue reading

91 episod

#Business News #Business #Marketing #New York #AW360 #News

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Scott Tieman, Global Head of AdTech & MarTech at Star

published 27d ago

Kongsi

MP3•Laman utama episod

Kandungan disediakan oleh Advertising Week. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Advertising Week atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode, we sit down with Scott Tieman, Global Head of AdTech & MarTech at Star, to explore how generative AI is reshaping agency-brand relationships, transforming commercial models, and redefining value propositions in the creative industry.

How generative AI is reshaping agency-brand relationship: https://star.global/posts/generative-ai-in-creative-economy/

Star: star.global
Scott on LinkedIn: https://www.linkedin.com/in/tieman/

About Star:

Star is a global technology consulting firm that seamlessly integrates strategy, design and engineering as an end-to-end partner on its clients’ digital journeys. Star’s unique approach helps rapidly expanding startups and established enterprises reach their endgames while prioritizing empathy for the end-users, society, and the planet.

… continue reading

91 episod

#Business News #Business #Marketing #New York #AW360 #News

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