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Avoiding Pitfalls & Maximizing ROI: Successful Google Ads Strategies For Car Dealers

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Manage episode 376325118 series 3501416
Kandungan disediakan oleh Dealer Alchemist. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Dealer Alchemist atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode of "Automotive Alchemy," Shaun and Shean discuss the importance of Google Ads and paid search for automotive dealers. They delve into different ad types, including traditional search, display, video, vehicle listing ads and performance max. Pay attention to the discussion around vehicle listing ads in particular as this is a very important ad type for dealers. The conversation also covers the significance of transparency, understanding ad metrics, optimizing campaigns, and staying up-to-date with market trends. Overall, the episode emphasizes the need for dealers to utilize the right ad types and strategies to effectively sell cars in today's digital landscape.

  continue reading

12 episod

Artwork
iconKongsi
 
Manage episode 376325118 series 3501416
Kandungan disediakan oleh Dealer Alchemist. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Dealer Alchemist atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

In this episode of "Automotive Alchemy," Shaun and Shean discuss the importance of Google Ads and paid search for automotive dealers. They delve into different ad types, including traditional search, display, video, vehicle listing ads and performance max. Pay attention to the discussion around vehicle listing ads in particular as this is a very important ad type for dealers. The conversation also covers the significance of transparency, understanding ad metrics, optimizing campaigns, and staying up-to-date with market trends. Overall, the episode emphasizes the need for dealers to utilize the right ad types and strategies to effectively sell cars in today's digital landscape.

  continue reading

12 episod

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