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Kate Harper- Getting Into the Greeting Card Market

 
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Manage episode 156340341 series 1185424
Kandungan disediakan oleh Host/s name. Searchable. Don’t stuff it with keywords.. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Host/s name. Searchable. Don’t stuff it with keywords. atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
On October 15th, 2009 Irene Watson and Victor R. Volkman spoke with greeting card and gift industry maven Kate Harper. Kate Harper started her line of humorous greeting card from a hobby of making greeting cards for friends as gifts. Over the next 15 years, Kates turned her hobby into a business, manufacturing and shipping cards to over 2,000 stores, including Barnes & Noble, Whole Foods Markets and the Papyrus chain. She informed us on key areas of getting started as a writer or self-publisher of greeting cards, including:
* Card terends: research, seasonal cards, occasional cards, and publishers
* What subject areas and categories to focus on, how to stay organized
* Test marketing your cards and card verse.
* Seven most common mistake card writers will make
* Why competition in the card business is vastly over-estimated
  continue reading

70 episod

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iconKongsi
 
Manage episode 156340341 series 1185424
Kandungan disediakan oleh Host/s name. Searchable. Don’t stuff it with keywords.. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Host/s name. Searchable. Don’t stuff it with keywords. atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
On October 15th, 2009 Irene Watson and Victor R. Volkman spoke with greeting card and gift industry maven Kate Harper. Kate Harper started her line of humorous greeting card from a hobby of making greeting cards for friends as gifts. Over the next 15 years, Kates turned her hobby into a business, manufacturing and shipping cards to over 2,000 stores, including Barnes & Noble, Whole Foods Markets and the Papyrus chain. She informed us on key areas of getting started as a writer or self-publisher of greeting cards, including:
* Card terends: research, seasonal cards, occasional cards, and publishers
* What subject areas and categories to focus on, how to stay organized
* Test marketing your cards and card verse.
* Seven most common mistake card writers will make
* Why competition in the card business is vastly over-estimated
  continue reading

70 episod

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